Senior Partner Marketing Manager
CoStar Group (NASDAQ : CSGP) is a leading global provider of commercial and residential real estate information, analytics, and online marketplaces. Included in the S&P 500 Index and the NASDAQ 100, CoStar Group is on a mission to digitize the world's real estate, empowering all people to discover properties, insights and connections that improve their businesses and lives. We have been living and breathing the world of real estate information and online marketplaces for over 35 years, giving us the perspective to create truly unique and valuable offerings to our Clients. We continue that effort today and are always working to improve and drive innovation. This is how we deliver for our Clients, our employees, and investors. By equipping the brightest minds with the best resources available, we provide an invaluable edge in real estate.
Are you a skilled marketing manager known for your strong communication skills and ability to blend creativity with a well-structured approach?
We're currently on the lookout for a Senior Partner Marketing Manager to join our team. In this role, you'll take the lead in co-creating and executing collaborative marketing strategies to amplify the visibility of Visual Lease and CoStar Real Estate Manager in our Partner network. You'll also play a pivotal role in crafting marketing strategy, collateral and driving demand generation for both brands and our partners. This could be your ideal job if you're a motivated self-starter celebrated for your exceptional communication, presentation, and planning skills.
Responsibilities :
- Build and execute joint marketing programs and campaigns in collaboration with technology, services, and reseller partners
- Own the launch process for strategic technology partners including driving the cross-function project plan and GTM activities.
- Take ownership of the strategy, creation, and execution of a Market Development Funds program, including all associated processes aimed at enhancing the program's effectiveness.
- Collaborate with internal stakeholders to determine the most effective use of collateral for conveying our message to partner audiences.
- Oversee the execution of partner-focused campaigns, with the dual objective of delivering value to our most productive partners and creating new business opportunities for the Visual Lease and CoStar Real Estate Manager sales team.
- Develop a portfolio of campaigns that can be rolled out across the partner network.
- Consult and collaborate with Alliance Executives to ensure that supporting campaigns align with industry topics.
- Track KPIs for partner campaigns, including lead generation, conversion rates, pipeline velocity, and revenue attribution.
- Identify underperforming campaigns and collaborate with partners to optimize strategies for improved ROI.
- Develop and deliver targeted training sessions, webinars, and workshops to educate partners on product updates, competitive positioning, and best practices for driving adoption.
- Partner with customer success teams to create joint onboarding programs and educational content for new customers acquired through partners.
- Assume additional responsibilities as assigned.
Basic Qualifications :
Bachelor's degree required from an accredited, not-for-profit University or College in marketing or related industry.7+ years of experience in creating marketing campaigns, experience in SaaS partner marketing is greatly preferred.Experience with the Office of Finance required.Strong organizational skills and the ability to manage multiple initiatives simultaneously.Excellent verbal and written communication skills.Strong interpersonal skills.Ability to thrive in a fast-paced sales environment.Proficiency in Salesforce and Microsoft Office.A track record of commitment to prior employers.Willingness to travel up to 10%.Preferred Qualifications :
Positive attitude and a desire to grow with the department and the company.Self-motivated, enthusiastic, and detail-oriented.Display a willingness to learn while also providing insights, suggestions, and feedback.What's in it for you? When you join CoStar Group, you'll experience a collaborative and innovative culture working alongside the best and brightest to empower our people and customers to succeed. We offer you generous compensation and performance-based incentives. CoStar Group also invests in your professional and academic growth with internal training, and tuition reimbursement.
Our benefits package includes (but is not limited to) :
Comprehensive healthcare coverage : Medical / Vision / Dental / Prescription DrugLife, legal, and supplementary insuranceVirtual and in person mental health counseling services for individuals and familyCommuter and parking benefits401(K) retirement plan with matching contributionsEmployee stock purchase planPaid time offTuition reimbursementOn-site fitness center and / or reimbursed fitness center membership costs (location dependent)Access to CoStar Group's Diversity, Equity, & Inclusion Employee Resource GroupsComplimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacksWe welcome all qualified candidates who are currently eligible to work full-time in the United States to apply. However, please note that CoStar Group is not able to provide visa sponsorship for this position.