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Chief Marketing Officer
Chief Marketing OfficerVirtualVocations • Rochester, New York, United States
Chief Marketing Officer

Chief Marketing Officer

VirtualVocations • Rochester, New York, United States
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A company is looking for a Chief Marketing Officer, Gaming User Acquisition and Monetization Manager.

Key Responsibilities

Manage user acquisition and monetization strategies, including a team and a significant budget

Analyze data to optimize campaign performance and retention, and create analytic dashboards

Conduct marketing research to ensure product-market fit and analyze game audience trends

Required Qualifications

3-5 years of experience in mobile user acquisition and monetization for a mobile game publisher

Expert knowledge of marketing channels such as Facebook Ads, Google Ads, and Apple Search Ads

Strong analytical skills with familiarity in performance marketing concepts

Experience with mobile app tracking tools like AppsFlyer and Firebase

Fluency in English and a passion for gaming

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Chief Marketing Officer • Rochester, New York, United States

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