Marketing Lead Coordinator

Marketing Lead Coordinator

At Baxter, we believe every personregardless of who they are or where they are fromdeserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a jobyou will find purpose and pride.

Your Role At Baxter

As a Marketing Lead Coordinator on Baxter's Marketing team, you'll be at the forefront of identifying and developing new sales opportunities from inbound marketing leads. Your work will directly impact the sales pipeline by qualifying prospects and passing high-quality leads to our sales teams. This role is ideal for someone who thrives on customer engagement and enjoys solving problems. This role can offer multiple avenues of growth.

Your Team

You'll be part of the Corporate Marketing organization, reporting to the Lead Qualification and Process Manager. You'll collaborate closely with cross-functional teams, including Virtual and Field Sellers, subject matter experts, and digital marketing professionals. Together, you'll drive lead management strategies and ensure a seamless transition of qualified leads into the sales funnel.

What You'll Be Doing

• Lead Qualification :
• Screen and qualify inbound inquiries from events, product trials, web forms, digital campaigns, and third-party sources.
• Pass qualified leads to the appropriate sales teams for follow-up and closing.
• Customer Engagement :
• Engage prospects to understand their business challenges and align Baxter's solutions to their needs.
• Act as a trusted advisor by maintaining up-to-date product knowledge and offering insights.
• Collaboration & Analysis :
• Work with cross-functional teams to solve customer problems and exceed performance goals.
• Provide and review report, insights, and feedback on the lead process.
• Continuous Learning :
• Participate in Baxter's training programs to enhance your skills in digital selling, CRM tools, and product knowledge.
• Stay current on industry trends and Baxter's offerings to become a subject matter expert.

What You Will Bring

We understand compensation is an important factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all employees, and we strive to be more transparent with our pay practices. The estimated base salary for this position is $43,200 - $59,400 annually. Individual pay is based on upon location, skills and expertise, experience, and other relevant factors.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.