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Email Marketing Associate

Email Marketing Associate

VirtualVocationsLansing, Michigan, United States
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A company is looking for an Email & Lifecycle Associate to manage email marketing campaigns and user engagement strategies.

Key Responsibilities

Build and deploy email campaigns and automated lifecycle journeys, ensuring accurate segmentation and timely delivery

Set up and analyze A / B tests to improve campaign performance

Track and report on key email metrics to inform future strategies

Required Qualifications

Proven experience in email marketing, preferably in a B2C context

Hands-on experience with Iterable or similar marketing automation platforms

Ability to analyze campaign performance data and make data-driven recommendations

Experience in a high-growth tech company, particularly in a B2C or marketplace environment

Basic knowledge of HTML and CSS for customizing email templates

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Marketing Associate • Lansing, Michigan, United States

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