Marketing Analyst

Sr. Specialist - Marketing

Create Your Experience of a Lifetime!

Come work and play in the mountains! Whether it's your first time seeing the mountains, or you already call them home, joining our team means discovering (or re-discovering!) a passion for the outdoors while building lifelong connections with teammates and guests from around the world.

Join the Grand Teton Lodge Company from day one, you'll receive some of the highest compensation rates in the industry, free access to Grand Teton and Yellowstone National Parks, employee housing, free activities, 40% retail discounts, the chance to grow through Epic Service - our leading training and development program, and wellness benefits to fuel your success.

Job Summary

The Sr. Specialist - Marketing is responsible for coordinating and conducting marketing projects and tasks related to business initiatives, promotions, social media, collateral, website management, paid media, CRM marketing, public relations, brand management, reputation management (online reviews, etc.), and on-property materials as required to support business objectives and operational needs. The right candidate will be organized, detail-oriented, highly self-motivated, and have strong project management and communications skills. This position is fully remote.

Job Specifications

Starting Wage : $55,000.00

Employment Type : Year Round

Shift Type : Full Time hours available

Minimum Age : At least 18 years of age

Housing Availability : No

Job Responsibilities

Supports Director of Sales & Marketing (DOSM) in all marketing-related initiatives and efforts

Works with internal and external parties to coordinate all marketing efforts and perform the duties required to initiate, run, and successfully conclude long- and short-term projects and tasks

Delivers assignments on time, ensuring accuracy and quality requirements are met

Tracks and reports on progress of multiple tasks and projects through completion

Consistently communicates with DOSM on tasks / project progress; discusses challenges and opportunities; proactively seeks out and accepts guidance and support

Identifies and resolves inefficiencies / challenges in related areas of responsibility

Primary duties :

• Gathers / produces content to deploy across multiple channels, coordinates logistics and traffics marketing campaigns / advertising, promotions, CRM emails, collateral, signage, and other marketing efforts
• Utilizes Content Management System (CMS) to update websites and create landing pages
• Maintains property listings and responds to / escalates online reviews as appropriate
• Collects and maintains photos, logos, collateral files, websites, listings and other assets / content
• Compiles campaign / promotion analysis, produces recaps, and communicates performance metrics with key stakeholders
• Composes and distributes reports, emails, updates, and various other internal communications
• Maintains customer database for CRM marketing purposes
• Stays up-to-date on relevant business and marketing / advertising trends, technologies, opportunities, etc. and uses knowledge to bring forward recommendations for enhancing our marketing efforts to the benefit of the business
• Ensures appropriate internal and NPS approvals for all outbound marketing
• Additional responsibilities as required

Job Requirements

Understanding of the various marketing disciplines and familiarity with common practices and principles

Skilled communicator with exceptional verbal, written, presentation and interpersonal skills

Highly self-motivated, well-organized, detail-oriented, and able to handle multiple projects and tasks concurrently under minimal direct supervision

Comfortable working independently, but able to function effectively as part of a team

Flexible, versatile and a fast learner, capable of adapting in a fluid environment

Comfortable working with internal and external clients, executives, media, partners, vendors and associates at all levels

Present a well-groomed appearance and professional manner

Able to meet attendance guidelines and adhere to departmental / company policies & procedures

Ability to effectively meet deadlines under heavy pressure with multiple stakeholders

This is a fully remote position. The chosen candidate must reside in and perform work from a company-approved remote work location, and must agree to and comply with the current Vail Resorts Remote Work Policy.

Proven effectiveness in remote work environment preferred

4-year college degree with marketing, business or communications preferred, or equivalent experience

Minimum 1-2 years in a marketing environment, preferably in the hospitality / travel space

Knowledge of MS Office Suite required

Familiarity with Sharepoint, Adobe Creative Cloud, CMS software, and basic HTML preferred

Able to speak, read and write English fluently; strong oral and written communication skills required

We are committed to environmental stewardship and sustainability through zero waste, energy and water conservation, green dining and retail, volunteerism, and education. Grand Teton Lodge Company offers an amazing place to live and work, as well as staff housing.

The expected pay range is $55,000.00. This is the pay range we reasonably expect to pay for this position. Individual compensation decisions are based on a variety of factors.

We follow all federal, state, and local laws including restrictions on child / minor labor. Minors hired into this position will not be asked or permitted to engage in any activities restricted to adult workers.

In completing this application, and when submitting related documentation, applicants may redact information that identifies their age, date of birth, and / or dates of attendance at or graduation from an educational institution.

Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.