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Marketing Manager

Marketing Manager

BLACK RIVER HEALTH INCBlack River Falls, WI, US
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Job Description

Job Description

An incredible opportunity has presented itself for an experienced Marketing Manager at Black River Health (BRH). The Marketing Manager is responsible for coordinating and carrying out Black River Health’s marketing, communications, and public relations activities. This role manages daily marketing operations, including advertising, digital and print communications, social media, volunteer coordination, and community-facing materials. The Marketing Manager ensures that messaging is consistent, professional, and aligned with Black River Health’s mission, vision, and values. Working closely with department leaders, this role supports organizational initiatives by developing materials, maintaining brand standards, and assisting with campaigns that promote services, programs, and community outreach. This opportunity is :

  • Full-time, Monday – Friday, Day Shift

Benefits include :

  • Relocation Bonus
  • Health Insurance
  • Disability Insurance – Short and Long-term
  • Retirement Plan – 401(k)
  • Dental Insurance
  • Life Insurance
  • Flex Spending Account
  • If you are looking for an exciting new role at a place that feels like home, look no further.

    Essential Duties :

  • Supports the objectives of the Marketing Department by coordinating daily activities, assigning tasks, and monitoring progress to ensure work is completed accurately and on time.
  • Provides day-to-day direction and guidance to marketing staff, clarifying job expectations, monitoring work, and giving timely feedback to ensure high-quality results.
  • Assists in carrying out the marketing and communications plan by coordinating campaigns, monitoring market activity, and tracking results. Prepares routine reports on campaign activities and outcomes.
  • Coordinates the organization’s digital and traditional marketing efforts, including website content updates, social media posts, print advertisements, brochures, and community event support.
  • Assists in developing content for marketing channels, including newsletters, press releases, and social media. Ensures work product is accurate, professional, and timely. Contributes ideas and proofing support as part of the marketing team.
  • Implements and coordinates marketing and communication activities, ensuring materials and campaigns are delivered on time, consistent with brand standards, and supportive of organizational priorities.
  • Qualifications :

  • Bachelor’s degree in marketing, communications, public relations, or related field required
  • Three to five years of progressively responsible experience in marketing, communications, or related field required; healthcare experience preferred
  • One to three years of supervisory or project coordination experience preferred
  • Proficiency in Microsoft Office Suite and desktop publishing or design software required
  • Familiarity with digital marketing tools and platforms, including social media management, website content management, SEO / SEM, Google Analytics, and project management software preferred
  • Strong written and verbal communication skills with the ability to adapt messaging for different audiences
  • Demonstrated ability to organize projects, manage multiple priorities, and meet deadlines
  • Knowledge of rural healthcare and community dynamics preferred
  • Strong problem-solving and collaboration skills, with the ability to work effectively across departments
  • Don’t miss this opportunity to join our dynamic staff at Black River Health, where we support healthcare as a component of rural life. We’re not just about high tech; we believe in small-town values, progressive services, and a culture that fosters respect, caring, and compassion. We invite you to become part of our culture and mission, “Helping to improve your life….. through compassionate community-based care.” Consider working in a facility that has been placed in the Top 100 Best Places to Work in Healthcare.

    Black River Country offers something for every outdoor enthusiast. Hikers and birdwatchers will enjoy over 200,000 acres of wilderness just waiting to be explored. Mountain bikers will find great woodland trails. Fishing and boating are fantastic on the beautiful Black River and Lake Arbutus. Fish for walleye, pan fish, northern pike, and musky. Wazee Lake – Wisconsin’s deepest lake – offers the Midwest’s finest scuba diving experience. Outdoor enthusiasts can also enjoy canoeing / kayaking, disk golf, hunting, cross-country / downhill skiing, and ATV / UTV / Snowmobile trails. www.blackrivercountry.net.

    Qualified candidates may obtain an application and attach a resume on our website at www.blackriverhealth.com

    "Black River Health, Inc. is an equal employment opportunity employer functioning under an Affirmative Action Plan."

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    Marketing Manager • Black River Falls, WI, US

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