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Web Strategy Director

Web Strategy Director

VirtualVocationsKnoxville, Tennessee, United States
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A company is looking for a Web Strategy Director to lead the vision and execution of its web presence.

Key Responsibilities

Develop and implement a data-driven web strategy to enhance demand generation and optimize user journeys

Manage key web metrics, including traffic, conversion rates, and revenue attribution

Oversee enterprise-level SEO strategies and drive web initiatives utilizing AI-native discovery channels

Required Qualifications

8+ years of web strategy experience with at least 3 years in leadership roles

Proven success in managing enterprise websites that significantly impact revenue

Expertise in SEO with a track record of improving organic search performance

Experience with AI optimization strategies and emerging search technologies

Advanced knowledge of CMS platforms, web analytics, and web development technologies

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Director Strategy • Knoxville, Tennessee, United States

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