Talent.com
Then I Met You is hiring: Marketing Director in Brooklyn
Then I Met You is hiring: Marketing Director in BrooklynMediabistro • Brooklyn, NY, United States
Then I Met You is hiring : Marketing Director in Brooklyn

Then I Met You is hiring : Marketing Director in Brooklyn

Mediabistro • Brooklyn, NY, United States
job_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Position : Director of Marketing

Location : Dumbo, Brooklyn (Hybrid : 4 days in office, Monday-Thursday)

Reporting to : Executive Director, Brand Operations

Type : Full-time

OVERVIEW

Then I Met You, a leading innovator in the Korean skincare industry, is scaling rapidly and seeks a Director of Marketing who combines strategic vision with a hands-on approach to execution. This role is a unique opportunity to join us at a critical inflection point for the brand’s growth, and requires a proactive, driven, beauty leader capable of managing high-level marketing strategies while also diving deep into the day-to-day operational activities as we scale into international markets and top beauty retailers. The ideal candidate will have strong leadership experience and a robust background in all facets of marketing, with the ability to manage multiple timelines–swiftly toggling between planning and direct implementation–in a fast-paced and engaging startup environment. We are looking for a top-tier leader with a team mentality to join us and lead our marketing efforts during this very exciting period of expansion!

KEY RESPONSIBILITIES

Strategic Leadership & Communication

  • Develop and communicate top-down marketing strategies, aligning with leadership and founders to drive clarity, buy-in, and accountability.
  • Translate strategy into executable plans, setting timelines, KPIs, and budgets across all marketing functions.
  • Provide visibility to leadership on performance, insights, and pivots through structured reporting and presentations.

Influencer & Affiliate Marketing

  • Design and execute influencer strategy as the core brand growth engine, leveraging both organic and paid partnerships.
  • Build long-term creator relationships and ambassador programs that generate new and sustained brand awareness, loyalty, and measurable conversion.
  • Oversee affiliate and creator commerce programs, ensuring consistent ROI across platforms like ShopMy, LTK, and Sephora’s influencer ecosystem.
  • Drive structured seeding and community programs to fuel authentic UGC and strengthen brand credibility.
  • Comprehensive Marketing Oversight

  • Oversee DTC growth initiatives (performance media, CRM, affiliate, site optimization) to build a sustainable acquisition + retention engine.
  • Partner with retail accounts (Sephora, Space NK, Cult Beauty) to ensure aligned, differentiated retail marketing activations that resonate with customers.
  • Lead development and execution of 360° campaigns across digital, social, PR, events, and retail, ensuring consistency across channels.
  • Balance short-term performance with long-term brand-building initiatives.
  • Hands-on development of go-to-market plans and launch campaigns for new product launches.
  • Team Leadership

  • Lead, mentor, and grow a team of 4 marketers, delegating effectively while rolling up sleeves where needed.
  • Foster a culture of collaboration, innovation, and accountability within the team and cross-functionally.
  • Build scalable processes and workflows to maximize efficiency and output.
  • Data-Driven Growth & Budget Management

  • Establish clear KPIs across influencer, DTC, PR, and retail marketing; ensure consistent tracking and performance analysis.
  • Optimize marketing budget for maximum ROI, balancing paid / earned / owned investments.
  • Apply insights to continuously improve campaign performance, customer acquisition cost (CAC), and lifetime value (LTV).
  • Cross-Functional Collaboration

  • Be a true team player, working closely with other department leads to integrate marketing strategies with product development, operations, customer experience and new business development, ensuring seamless operation and brand consistency across all user touchpoints.
  • QUALIFICATIONS

  • Minimum of 10 years of marketing experience, with substantial leadership roles requiring both strategic and tactical expertise.
  • Strong background in all aspects of marketing, particularly influencer marketing and campaign strategy.
  • Bachelor’s degree in Marketing, Business Administration, or a related field. MBA preferred.
  • Exceptional analytical skills, with the ability to translate complex data into actionable marketing strategies.
  • Excellent communication skills, capable of presenting ideas and results tailored to diverse audiences, including executive level.
  • Proven track record of developing successful marketing strategies that have driven revenue growth, brand recognition, and measurably increased awareness across segments for digitally-native brands.
  • Beauty industry experience required, with a deep understanding of consumer behavior, trends, and preferences.
  • Experience scaling a brand is strongly preferred.
  • In accordance with the applicable law, the following represents a good faith estimate of the minimum and maximum compensation range for this position :

    The estimated annual pay range for this role is $130,000-$160,000.

  • There may be future opportunities for continued pay progression based on continued strong performance in the role.
  • Full-time positions are also eligible for a competitive compensation and benefits package that include medical health insurance, 401K, Paid Time Off, Life Insurance and Long Term Disability leave, and a range of other benefits.
  • Learn more at the Soko Glam Career page.
  • Compensation for the role will be determined based on permissible, non discriminatory factors such as a candidate’s qualifications, skills, and experience.

    We are an Equal Employment Opportunity (“EEO”) Employer. It has been and will continue to be a fundamental policy of Soko Glam not to discriminate on the basis of race, color, creed, religion, gender, gender identity, pregnancy, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage or citizenship status, veteran or military status, disability, medical condition, genetic information, caregiver status, unemployment status or any other characteristic prohibited by federal, state and / or local laws. This policy applies to all aspects of employment, including hiring, promotion, demotion, compensation, training, working conditions, transfer, job assignment, benefits, layoff, and termination.

    serp_jobs.job_alerts.create_a_job

    Is Hiring Marketing • Brooklyn, NY, United States

    Job_description.internal_linking.related_jobs
    Senior Director - Strategic Marketing (Surfscan Group Portfolio)

    Senior Director - Strategic Marketing (Surfscan Group Portfolio)

    KLA • Totowa, NJ, United States
    serp_jobs.job_card.full_time
    Filmetrics, a KLA company, is the market leader in 3D optical surface profiling and thin-film thickness measurement systems. Filmetrics products combine innovative hardware solutions with intuitive,...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director, Marketing

    Director, Marketing

    Brookaire Company • East Rutherford, NJ, United States
    serp_jobs.job_card.full_time
    Location : East Rutherford, NJ .Brookaire Company has been serving the HVAC Industry since 1974.We are dynamic, fast-paced, and customer oriented. As one of the top resources to find HVAC Air Filters...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Associate Director, Marketing Technology Product

    Associate Director, Marketing Technology Product

    Gartner • Stamford, CT, United States
    serp_jobs.job_card.full_time
    Our mission in Marketing Technology is to drive innovative technology solutions that streamline and maximize impact of Marketing programs and resources that increase Sales productivity for fast-gro...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Marketing Director

    Marketing Director

    Travelzoo • New York, NY, US
    serp_jobs.job_card.full_time
    Travelzoo is seeking a marketing director to join our team in New York.This position reports into the general manager, U. Degree educated with 8+ years of brand marketing experience; lifestyle and / o...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director, Experiential Marketing

    Director, Experiential Marketing

    OpenTable • New York, NY, US
    serp_jobs.job_card.full_time
    Director, Experiential Marketing.With millions of diners, 60,000+ restaurant partners and 25+ years of experience, OpenTable, part of Booking Holdings, Inc. Our world-class technology empowers resta...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Marketing Director

    Marketing Director

    Then I Met You • Brooklyn, NY, United States
    serp_jobs.job_card.full_time
    Dumbo, Brooklyn (Hybrid : 4 days in office, Monday-Thursday).Executive Director, Brand Operations.Then I Met You, a leading innovator in the Korean skincare industry, is scaling rapidly and seeks a ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director, Brand Marketing

    Director, Brand Marketing

    Tapestry • New York, NY, US
    serp_jobs.job_card.full_time
    Since its launch in 1993 with a collection of six essential handbags, Kate Spade New York has always been colorful, bold, and optimistic. Today, it is a global lifestyle brand that designs extraordi...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Hobson Associates is hiring : Marketing Director in New York

    Hobson Associates is hiring : Marketing Director in New York

    Mediabistro • New York, NY, United States
    serp_jobs.job_card.full_time
    Marketing Director $30M B2B SaaS Company - Supply Chain / Retail softwareNew York City Metropolitan Area (Hybrid) We've been retained to locate a Marketing Manager / Director to lead Marketing for a B...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30
    Product Marketing Director, MarketplaceNew York City

    Product Marketing Director, MarketplaceNew York City

    The Knot Worldwide • New York, NY, US
    serp_jobs.job_card.full_time
    Product Marketing Director, Marketplace.At The Knot Worldwide, we champion celebration - and that starts with celebrating our people. Our employees are passionate dreamers, thoughtful doers, and lif...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director, Marketing

    Director, Marketing

    American Institute of Chemical Engineers • New York, NY, US
    serp_jobs.job_card.full_time
    Ever eat an Impossible Burger, cooked plant-based chicken, or recycle a plastic water bottle? There isn't a facet of modern life that chemical engineers have not touched. Chemical engineers have bee...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director, Marketing Strategic Accounts T1D

    Director, Marketing Strategic Accounts T1D

    Sanofi • MORRISTOWN, NJ, US
    serp_jobs.job_card.full_time
    Director, Marketing Strategic Accounts T1D.The Director of Marketing Strategic Accounts T1D serves as a key member of the brand marketing team reporting to the Sr. Director of Site of Care Marketing...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Director, Marketing - Brooklyn Nets

    Director, Marketing - Brooklyn Nets

    Gondola • New York, NY, United States
    serp_jobs.job_card.full_time
    BSE Global (“BSE”) is a multifaceted sports and entertainment business that brings people together to experience music, sports, and culture through our teams and venue. Through these experiences and...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Marketing Director US

    Marketing Director US

    Mercuryo • Carteret, NJ, US
    serp_jobs.job_card.full_time
    We're Mercuryo, and we're on a mission to redefine finance by blending the best of traditional banking with the innovations of decentralized finance (DeFi). We believe that everyone should have easy...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Director of Brand Marketing (New York)

    Director of Brand Marketing (New York)

    ASSOULINE • New York, NY, United States
    serp_jobs.job_card.full_time
    We are seeking a dynamic and strategic.Global Brand Marketing Director.This role will oversee brand strategy, creative campaign development, public relations, and high-profile events.The ideal cand...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director, Marketing (East Rutherford)

    Director, Marketing (East Rutherford)

    Brookaire Company • East Rutherford, NJ, US
    serp_jobs.job_card.part_time
    Brookaire Companyhas been serving the HVAC Industry since 1974.We are dynamic, fast-paced, and customer oriented.As one of the top resources to find HVAC Air Filters and Belts, we constantly strive...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Marketing Director (Brooklyn)

    Marketing Director (Brooklyn)

    Then I Met You • Brooklyn, NY, United States
    serp_jobs.job_card.full_time
    Dumbo, Brooklyn (Hybrid : 4 days in office, Monday-Thursday).Executive Director, Brand Operations.Then I Met You, a leading innovator in the Korean skincare industry, is scaling rapidly and seeks a ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director of Sales & Marketing - Courtyard by Marriott - World Trade Center - New York, NY

    Director of Sales & Marketing - Courtyard by Marriott - World Trade Center - New York, NY

    Concord Hospitality • New York, NY, US
    serp_jobs.job_card.full_time
    Director Of Sales & Marketing - Courtyard by Marriott - World Trade Center - New York, NY.The Courtyard New York World Trade Center Area, a 192-room property located in the heart of Lower Manhattan...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Director of Marketing and Communications3 Lafayette Avenue, Brooklyn, NY 11217

    Director of Marketing and Communications3 Lafayette Avenue, Brooklyn, NY 11217

    Mark Morris Dance Group • Brooklyn, NY, US
    serp_jobs.job_card.full_time +1
    Director of Marketing and Communications.The Mark Morris Dance Group (MMDG) has received "highest praise for their technical aplomb, their musicality, and their sheer human authenticity.Founded in ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted