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Audience Engagement Specialist Job at Chicago Public Media in Chicago

Audience Engagement Specialist Job at Chicago Public Media in Chicago

MediabistroChicago, IL, United States
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DESCRIPTION

We are seeking a current Chicago Sun-Times News Guild employee interested in transferring to an Audience Engagement Specialist role to help grow, reach, and engage our digital audience with an emphasis on building deep relationships with our community, increasing trust, and enhancing loyalty. The ideal candidate should be passionate about journalism and how our reporting can fit into readers' lives to help them better understand the city, their neighbors and themselves. Audience Engagement Specialists should be dynamic, open to learning new tools and platforms, data-driven, and have applied knowledge of journalistic ethics and standards.

The ideal candidate has a desire to connect Chicago to our award-winning, fact-based, and community-centered journalism. We do this by collaborating with editors and reporters to :

  • Reformat reporting for platform specific audiences (e.g., Instagram carousels, aggregate articles, social explainers, newsletters).
  • Connect Chicago to the newsroom by identifying digital engagement opportunities (e.g., Reddit AMAs, TikTok, new platform guidance).
  • Cover trending, live, and breaking news on platforms, and in ways that are most useful to the public (e.g., live blog support, Google Trends review, SMS, App alerts).
  • Enhance in-platform story reach and audience engagement (e.g., headline support, SEO review, in-article modules, recirculation, programming fronts).
  • Surface story ideas, coverage angles and format considerations through audience listening (e.g., social listening, Google Trends, analytics platforms).

Candidates should have an interest and some understanding of online communities, platform dynamics, and shifting audience behaviors on emerging, established, and owned platforms. Audience duties consist of :

  • Curate home and section pages of the Sun-Times website to showcase the most relevant, timely, and popular content, using data and experimentation.
  • Edit and publish stories following the best practices of SEO, storytelling and audience engagement, optimizing content across multiple platforms to help target audiences find the content they want.
  • SEO and share lines that appropriately reflect our reporting and attract diverse audiences, prioritizing factual accuracy, demonstrating sound judgment and complying with best ethical practices.
  • Conceptualize, plan and create original audience-focused callouts, posts (including Stories, Lives and Reels), projects or campaigns across our platforms – which may include social media, news aggregators, third-party sites (social, Apple News, etc) or owned and operated channels (website, app or newsletters) – to develop our diverse target audiences, working collaboratively with other colleagues and teams.
  • Communicate effectively with other audience team members, journalists and colleagues and help CST reach its organizational goals by improving CST’s audience relationships, workplace culture, editorial excellence and impact.
  • Solicit and respond to feedback from our readers on different platforms, helping to deepen engagement with our audiences; demonstrate inclusivity of diverse experiences and perspectives.
  • Consider data, community feedback and other research to develop deeper knowledge of our platforms and audiences; and experiment with different approaches to better reach, engage and serve target audiences, advising and steering editorial efforts to better serve our community.
  • Identify trending and breaking news opportunities, working with editors and reporters to write or aggregate stories that build audiences based on those trends.
  • Manage Sun-Times’s social media channels, optimizing for sharing and engagement.
  • Create multimedia content to enhance daily news coverage (i.e., video, graphics, text images, live streams, slideshows, social media embeds) and breaking news alerts.
  • Compile and send emails and / or newsletters as needed to deepen engagement with our audiences.
  • Candidates should have an interest and some understanding of online communities, platform dynamics, and shifting audience behaviors on emerging, established, and owned platforms. Audience duties consist of :

  • Curate home and section pages of the Sun-Times website to showcase the most relevant, timely, and popular content, using data and experimentation.
  • Edit and publish stories following the best practices of SEO, storytelling and audience engagement, optimizing content across multiple platforms to help target audiences find the content they want.
  • SEO and share lines that appropriately reflect our reporting and attract diverse audiences, prioritizing factual accuracy, demonstrating sound judgment and complying with best ethical practices.
  • Conceptualize, plan and create original audience-focused callouts, posts (including Stories, Lives and Reels), projects or campaigns across our platforms – which may include social media, news aggregators, third-party sites (social, Apple News, etc) or owned and operated channels (website, app or newsletters) – to develop our diverse target audiences, working collaboratively with other colleagues and teams.
  • Communicate effectively with other audience team members, journalists and colleagues and help CST reach its organizational goals by improving CST’s audience relationships, workplace culture, editorial excellence and impact.
  • Solicit and respond to feedback from our readers on different platforms, helping to deepen engagement with our audiences; demonstrate inclusivity of diverse experiences and perspectives.
  • Consider data, community feedback and other research to develop deeper knowledge of our platforms and audiences; and experiment with different approaches to better reach, engage and serve target audiences, advising and steering editorial efforts to better serve our community.
  • Identify trending and breaking news opportunities, working with editors and reporters to write or aggregate stories that build audiences based on those trends.
  • Manage Sun-Times’s social media channels, optimizing for sharing and engagement.
  • Create multimedia content to enhance daily news coverage (i.e., video, graphics, text images, live streams, slideshows, social media embeds) and breaking news alerts.
  • Compile and send emails and / or newsletters as needed to deepen engagement with our audiences.
  • SCHEDULE

    The Audience Engagement Specialist must be willing to work four weekday evenings and one daytime weekend shift a week.

    REQUIREMENTS

  • Bachelor’s degree in journalism or a related field, or comparable professional experience
  • Available to work flexible hours
  • COMPENSATION

    The expected pay range for this position is $58,047.85-$65,000 per ANNUM.

    Chicago Public Media provides pay ranges representing its good faith estimate of what the organization reasonably expects to pay for a position. The pay offered to a selected candidate will be determined based on factors such as the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographical location, and external market pay for comparable jobs.

    Working at Chicago Public Media

    At Chicago Public Media, we care deeply about our employees as we know attracting, developing, and growing talent is key to our success and enhancing our impact.

    Our culture is one where collaboration, diversity of ideas, and innovation are encouraged. We value colleagues who will enhance our culture by bringing new ideas, divergent experiences, and talents to our dynamic workplace.

    At Chicago Public Media we believe dedication to a great workplace includes supporting our employees and their families. As a result, we provide a broad and generous benefits package for employees at hire and in the years to come.

    Our benefits include

    a competitive salary and benefits package which includes medical, dental, vision, vacation, holidays, life insurance, disability coverage, retirement savings, and a commuter benefits plan.

    Chicago Public Media is an Equal Opportunity Employer and we actively seek and welcome people from all backgrounds, orientations, and life experiences to join our team.

    The essential functions described above are not all-inclusive and are not intended to create any contractual or other legal commitment. Chicago Public Media may change the content or format of this job at any time in its sole and exclusive discretion without notice.

    Voluntary Self-Identification

    For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

    Voluntary Self-Identification of Disability

    Form CC-305

    Page 1 of 1

    OMB Control Number 1250-0005

    Expires 04 / 30 / 2026

    Voluntary Self-Identification of Disability

    Form CC-305 Page 1 of 1 OMB Control Number 1250-0005 Expires 04 / 30 / 2026

    Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

    Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at www.dol.gov / ofccp.

    Voluntary Self-Identification of Disability

    How do you know if you have a disability?

    A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to :

  • Alcohol or other substance use disorder (not currently using drugs illegally)
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV / AIDS
  • Blind or low vision
  • Cancer (past or present)
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or serious difficulty hearing
  • Diabetes
  • Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
  • Epilepsy or other seizure disorder
  • Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
  • Intellectual or developmental disability
  • Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
  • Missing limbs or partially missing limbs
  • Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and / or other supports
  • Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
  • Neurodivergence, for example, attention-deficit / hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
  • Partial or complete paralysis (any cause)
  • Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
  • Short stature (dwarfism)
  • Traumatic brain injury
  • Disability Status Select...

    PUBLIC BURDEN STATEMENT : According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

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