Job Description
At Regions, the Corporate Communications Multimedia Content and Infographics Designer may operate as a Web and Infographics Designer or a Multimedia Content Creator.
As a Multimedia Content Creator, develops engaging digital-first multimedia content that is produced for internal and external audiences. This position supports communication of key company initiatives through the creation of visually appealing materials guided by storytelling for various channels and platforms.
As a Web and Infographics Designer, contributes to the overall look, feel, and design of Regions’ industry-leading company news platform, intranet site, and digital content that is produced for internal and external audiences.
Primary Responsibilities
- Conceptualizes, scripts, shoots, and edits high-quality short and longer-form video content for internal and external audiences.
- May assist with web page and infographic design for internal and external web properties and other digital media, such as company videos and presentations.
- Creates content that evokes a positive response or incites action / engagement through compelling visuals and storytelling.
- Collaborates with team members to conceive, develop, and design multimedia elements that complement stories, social media posts, presentations, and more.
- Provides creative input and contributes to brainstorming sessions for communication of various company initiatives.
- Works closely with marketing and communication teams to ensure multimedia content aligns with overall brand.
- Assists with writing content to be published across various mediums, including scripts, ads, web articles, and social media posts.
- Contributes ideas and tactics proactively to help consistently reach a wider audience.
- Stays updated on industry trends and incorporates innovative multimedia techniques to enhance content quality.
- Develops and maintains strict compliance with communications standards governing Regions’ approach to internal and external communications.
Requirements
Bachelor’s degree in Communications, Public Relations, Advertising, Creative Media, or related and three years of professional experience in content creation, video production, graphic design, media, public relations, corporate communications, or related field.Or High School Diploma or GED and seven years of directly related experience.Preferences
Background in content creation, graphic design, video production, advertising, media, and / or corporate communications / PR / marketing.Skills And Competencies
Ability to thrive in a fast-paced, team-oriented environment that requires creative thinking and attention to detail.Ability to work independently while executing a broad range of traditional and emerging communication tactics.Commitment to teamwork and collaborating with colleagues to maximize our effectiveness on all multimedia projects, large and small.Excellent storytelling and scriptwriting skills.Excellent verbal and written communication skills and thorough understanding of effective content creation principles.Experience or adaptability in terms of content creation or web and graphics as well as video editing and copywriting.Expert skill with content creation and development, video editing, and writing copy.Strong initiative in conceptualizing ways to support and enhance Regions’ communications strategies.Strong interpersonal, planning, and organizational skills.Additional Responsibilities
Helps drive continued implementation and optimization of Regions’ Social Media Playbook to grow overall engagements, impressions, and followers with a focus on key performance indicators, growth activities, and competitor analysis.Develops new, creative, highly engaging Social-first video content to support the growth of Regions Social Media Channels.Develops and executes Social-first video content that elevates Regions’ brand, spotlights our communities, and establishes us as trusted experts.Produces additional content such as photography and social graphics.Balances and organizes multiple media projects at once while meeting deadlines.Collaborates with various teams and flexibly applies feedback.Travels to capture and execute content for live event coverage.Additional Preferences
Experience producing Social-first videos, including brainstorming, scripting, filming, voice-over, editing, color, and audio correction, and adding native social features.Experience successfully activating brand content and relevant trends in Social Media.Technical proficiency with features on Social Media platforms.Proficiency editing video in Adobe Premiere Pro.Still photography skills, including experience editing images and graphics in Adobe Photoshop and Lightroom.Professional experience working with a variety of film gear including iPhone, DSLR cameras, mics, and audio equipment, lighting equipment, etc.Experience directing talent on shoots and ensuring authentic delivery and quality performance.Extensive planning skills – ability to manage multiple initiatives, planning the details while seeing and working toward the big picture.Highly organized with media and file management.Ability to work in a team environment and collaborate on creative projects.Ability to give and receive feedback and constructive criticism and offer informed opinions on creative decisions.Equal Opportunity Employer / including Disabled / Veterans.
#J-18808-Ljbffr