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Rain Media : Google Media Buyer Job at IntegrateUp in City of Rochester

Rain Media : Google Media Buyer Job at IntegrateUp in City of Rochester

MediabistroCity of Rochester, NY, United States
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Position Overview

Are You a Data-Driven Google Ads Expert Who Can Scale Profitably?

If you live and breathe Google Ads, know how to acquire new customers through text ads, PMAX, and YouTube, and can manage large budgets with precision, this role is for you. At Organics Ocean, we’re not looking for someone who just “runs campaigns,” we need a media buyer who understands the direct-to-consumer game, thrives on testing, and drives measurable, profitable growth.

This role is for someone who takes ownership of results, makes decisions confidently, and optimizes relentlessly. If you’re comfortable analyzing data daily, launching and iterating quickly, and collaborating across creative, CRO, and analytics teams, keep reading. If you struggle to self-manage, avoid accountability, or don’t have recent experience in Google’s evolving ecosystem, this isn’t the role for you.

Who we are : Organics Ocean

We are a premium direct-to-consumer supplement brand helping people live healthier lives through science-backed, clean, and effective products.

We’re not a company where things stay the same. We test, we optimize, we innovate, and we want someone who thrives in that kind of high-accountability, fast-paced environment.

Why join our team?

  • High-growth eCommerce brand : Driven by innovation and fast execution, Organics Ocean has seen 350% year-over-year growth.
  • Ownership & Accountability : We trust our team members to take full ownership of their responsibilities. You are empowered to lead, execute, and improve without micromanagement.
  • A team of high performers : We push boundaries, move fast, and get things done. This is a hockey stick growth phase.

Responsibilities

Campaign Management & Optimization

  • Launch, manage, and scale paid campaigns across Google Ads, including Text Ads, PMAX, YouTube, Shopping, Display, and Google Display Network (GDN).
  • Monitor daily performance, analyze data, and adjust bids, budgets, and targeting to maximize efficiency and scale.
  • Implement a structured test-and-learn process for ads, creative, and audience strategies.
  • Align campaigns with KPIs : new customer acquisition, ROAS, and CAC.
  • Scale campaigns efficiently while maintaining ROAS and lowering CPA.
  • Use tools like Triple Whale and / or Click Majic for tracking and attribution.
  • Respond to alerts and manage accounts flexibly, including weekends if needed.
  • Data-Driven Strategy

  • Translate performance data into clear action plans to scale winners and cut losers.
  • Collaborate with the analytics team to ensure accurate tracking, attribution, and cohort reporting.
  • Partner with CRO to optimize landing pages and funnels for higher conversion.
  • Work closely with creative teams to brief and test new assets tailored for Google placements.
  • Collaboration & Execution

  • Communicate clearly with cross-functional partners, creative, CRO, and analytics.
  • Provide feedback loops to inform creative briefs, copy, and video strategy.
  • Participate in weekly team meetings and maintain a camera-on culture.
  • Stay proactive in reporting insights and recommendations to leadership.
  • Keep a pulse on Google Ads innovations, testing new formats and approaches before competitors.
  • Requirements

  • 5+ years of recent, hands-on experience in Google Ads media buying (7+ preferred).
  • Deep, recent experience with YouTube Ads and Google platforms (within the last year).
  • Proven track record managing six-figure monthly budgets in direct-to-consumer eCommerce of physical products over services.
  • Experience in acquiring new customers at scale while improving efficiency.
  • Demonstrated ability to scale campaigns from low spend to high spend with measurable results.
  • Strong understanding of Google’s ecosystem : Google Ads Manager, Shopping, Display, YouTube, and attribution tools (Including text ads, PMax, and GDN).
  • Familiarity with small SKU environments (not large catalogs).
  • Highly analytical, detail-oriented, and data-driven decision maker.
  • Comfortable working in a fast-paced, high-accountability culture with 24 / 7 ad accounts.
  • Positive, driven, and enthusiastic team player who thrives in a camera-on culture.
  • Strong collaboration skills with creative, CRO, and analytics partners.
  • Comfortable working overlapping Pacific Time hours.
  • No formal education required; Google certifications and practical experience valued.
  • Based in Phoenix, AZ (preferred) or open to remote within U.S. time zones. LATAM candidates are considered if aligned with the time zone and experience.
  • Additional Requirements

  • Reliable computer, internet, and distraction-free work environment.
  • Willingness to work U.S. time zones regardless of location.
  • Adaptable mindset and openness to learning the Organics Ocean approach.
  • Who Would Make a Great Fit

  • Strategic thinker with hands-on execution skills.
  • Positive, driven, accountable team player.
  • Open-minded and collaborative—willing to learn and teach.
  • Strong communicator who thrives in a fast-paced, flexible environment.
  • Willingness to relocate to Phoenix (preferred, not required).
  • Ability to tailor strategies to company needs (not agency-style plug-and-play).
  • Who Would NOT Make a Good Fit

  • Candidates who lack initiative or accountability.
  • Those who blame others or resist feedback.
  • Ego-driven individuals unwilling to adapt or collaborate.
  • Candidates with only service-based or large SKU catalog experience.
  • Inflexibility around working hours or weekend availability.
  • Offer Details

  • This is a full-time, remote, W-2 employee position.
  • Pay is $110K - $120K / year based on experience.
  • Software Utilized by the Company

    Klaviyo, Postscript, Go High Level, Gem Pages, Shopify, ClickUp, Slack, Google Workspace, Dropbox, Microsoft 360, GoDaddy

    About Organics Ocean

    To learn the founder’s story and more about Organics Ocean, visit the website.

    The company is a place for innovation. Team roles and responsibilities are clear, and the passion for being a part of something bigger than one’s self is shared among everyone. The environment is casual, but the work is serious. Riding this wave of growth only works with A-Players on the team, and that is what everyone is : an A-Player.

    Cultural Pillars

  • Accountability : Take full ownership of your responsibilities and their outcomes. You commit to seeing tasks through, accepting both successes and failures as your own, and continuously learning and improving along the way.
  • Attention to Detail : We are fully focused on the task at hand. In eCommerce, every action has a ripple effect—one mistake can impact the entire process. By carefully attending to your work, you ensure that each detail contributes to the success of the whole.
  • Honesty & Trust : We are transparent, even when it's difficult. Speaking up about hard truths, especially when mistakes are made, helps us address issues before they become bigger problems. As a company, we need to know the challenges in order to fix them.
  • Innovation : We are continuously pushing the boundaries and exploring new ideas. We value and encourage fresh thinking to drive the company forward.
  • Move Fast and Persevere : We push forward with speed and determination, even when things get tough.
  • Interview Process

    To better allow you to display your skills and to help us determine the best candidates, our recruiting process is approximately four to five weeks and takes place in four rounds :

  • Initial Application
  • Skills Application
  • Live interview with our recruiting agency
  • Interview with Human Resources
  • Interview with hiring managers
  • Paid Project
  • If selected, you will be invited by email to progress to the next round.

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