Manager, Creative Services

MediabistroMiami, FL, United States

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Journey with us! Combine your career goals and sense of adventure by joining our exciting team of employees. Royal Caribbean Group is pleased to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.

This position will be working onsite from Miami.

Position Summary

The Creative Manager will lead creative services team members to visually represent the global brand across external communication channels, ensuring the look, tone, and essence of marketing and sales materials align to meet the business objectives of the organization. The Creative Manager is responsible for the development and implementation of high-level creative concepts; managing relationships with internal clients and external agencies to better understand needs and challenges; and providing visual and messaging direction and support to marketing channels within the organization. They will also be responsible for the daily management and professional development of their direct reports.

Essential Duties And Responsibilities

Devise new and evolving global creative campaigns, core messaging, and visual concepts that meet the business objectives of the organization
Direct and motivate a team of designers and copywriters on creative projects from concept to completion
Establish creative direction for all projects and ensure consistent implementation across channels
Supervise creative team members, review and provide daily feedback to develop the creative work, and provide forward-looking direction to support team members’ professional development
Make judgement calls using analytical, innovative and critical thinking in a fast-paced environment to ensure creative is delivered to specifications, on time and on budget
Ensure consistent brand look and tone across all creative materials and channels
Drive brand evolution through ongoing development and implementation of brand guidelines
Manage internal client relationships to better understand needs and challenges
Collaborate with external agency teams to ensure creative work aligns with business objectives, as well as brand look, tone and other mandatories
Present high-level creative projects to Brand, Marketing, and Creative leadership teams
Manage and oversee the professional development of creative team members
Ensure direct reports are complying with team and company policies
Monitor and approve digital, print, and other related marketing materials and campaigns
Perform other duties as required. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform other job-related duties assigned by their supervisor or management.

Qualifications, Knowledge, And Skills

Devise new and evolving global creative campaigns, core messaging, and visual concepts that meet the business objectives of the organization

Direct and motivate a team of designers and copywriters on creative projects from concept to completion

Establish creative direction for all projects and ensure consistent implementation across channels

Supervise creative team members, review and provide daily feedback to develop the creative work, and provide forward-looking direction to support team members’ professional development

Make judgement calls using analytical, innovative and critical thinking in a fast-paced environment to ensure creative is delivered to specifications, on time and on budget

Ensure consistent brand look and tone across all creative materials and channels

Drive brand evolution through ongoing development and implementation of brand guidelines

Manage internal client relationships to better understand needs and challenges

Collaborate with external agency teams to ensure creative work aligns with business objectives, as well as brand look, tone and other mandatories

Present high-level creative projects to Brand, Marketing, and Creative leadership teams

Manage and oversee the professional development of creative team members

Ensure direct reports are complying with team and company policies

Monitor and approve digital, print, and other related marketing materials and campaigns

Perform other duties as required. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform other job-related duties assigned by their supervisor or management.