A company is looking for a Campaign Manager to execute demand generation and account-based marketing programs to drive pipeline and revenue growth.
Key Responsibilities
Plan and execute integrated demand generation and ABM campaigns across the full funnel
Partner with sales and marketing leadership to define target account lists and engagement tactics
Leverage analytics to measure and optimize campaign performance and maintain ongoing reporting
Required Qualifications
3-5 years of experience in B2B marketing campaign management or ABM, preferably in SaaS or cybersecurity
Experience in account-based marketing strategy, including segmentation and personalized messaging
Strong understanding of marketing attribution models and funnel metrics
Proficiency with marketing automation and CRM tools such as HubSpot and Salesforce
Bachelor's Degree in Marketing, Communications, Journalism, or a related field (or equivalent experience)
Campaign Manager • Tacoma, Washington, United States