Marketing Growth & AI Strategist

Marketing Growth & AI Strategist Drive Digital Pipeline Growth

Location : Atlanta Office Preferred- Hybrid

Own the Digital Growth Engine That Fuels Our Revenue

Are you a data-driven marketer who gets excited about conversion rates pipeline attribution and AI-powered growth experiments As our Marketing Growth & AI Strategist youll own the digital channels that drive Itentials revenue growth - from SEO AEO and paid campaigns to website optimization and ABX programs. This is a hands-on role where youll both strategize and execute using cutting-edge AI tools to accelerate our digital transformation.

Perfect for a growth-obsessed marketer who thrives on measurable impact and wants to be at the forefront of AI-native marketing.

Your Impact at Itential :

As our Marketing Growth & AI Strategist youll own our entire digital growth ecosystem - driving pipeline through SEO AEO paid media and conversion optimization. Youll manage campaigns directly across Google Ads LinkedIn Reddit and emerging channels while turning our website into a conversion machine through strategic CRO experiments. Your expertise in marketing automation will power sophisticated ABX programs that align perfectly with sales priorities. Youll leverage AI tools to move faster and smarter - from generating ad copy to enriching account data. Working closely with RevOps and Sales youll ensure every digital touchpoint contributes to measurable pipeline growth. Your relentless focus on experimentation and optimization will transform how we attract engage and convert enterprise buyers in the network automation space.

Technologies Youll Master :

Growth Stack :

Paid platforms : Google Ads LinkedIn Campaign Manager Reddit YouTube programmatic / retargeting

Analytics & SEO / GEO : GA4 GSC Ahrefs Screaming Frog schema optimization

MarTech ecosystem : Pardot Salesforce 6sense Qualified Outreach Gong Quicksite

Data enrichment : Clay ZoomInfo Vector

AI tools : Custom GPTs Claude MCPs monitoring agents N8N etc.

What Makes You Our Ideal Growth Strategist :

Core Skills We Need :

5 years crushing it in B2B digital demand generation (ideally SaaS / infrastructure)

Proven track record running paid campaigns and tying results directly to pipeline

Hands-on WordPress expertise - you can ship updates without waiting for developers

Data fluency - comfortable in GA4 Looker Studio and SFDC reporting

AI-native mindset - already using GPTs and automation to 10x your output

Bachelors degree in Marketing Business Computer Science or related field

Bonus Points For :

Network automation or enterprise software marketing experience

Google Ads / Analytics certifications

Experience with ABM at scale

Marketing ops or RevOps background

Why Growth Marketers Thrive at Itential :

At Itential youll own the entire digital growth engine with real autonomy to experiment and optimize. Your work directly impacts revenue with clear attribution from click to close. Were building an AI-native marketing function where you can leverage cutting-edge tools to outpace competitors. The hybrid Atlanta environment offers the perfect balance of collaboration and focus time. Youll work with a revenue team that values data-driven decisions and celebrates pipeline wins. Most importantly youll help transform how enterprises discover and adopt network automation solutions.

Whats In It For You :

Competitive compensation package

Comprehensive health dental and vision coverage

401(k) retirement planning

PTO and hybrid work flexibility

Direct impact on company growth metrics

Budget to experiment with new tools and channels

Ready to Drive AI-Powered Growth

If youre passionate about building growth engines that transform pipeline generation and want to work with a team that values experimentation measurable impact and AI innovation - we should talk.

Apply now and lets discuss how youll accelerate Itentials digital growth trajectory.

We believe diverse perspectives drive the best growth strategies. If youre excited about this role but dont check every box we still want to hear from you!

This is a direct hire position. No third parties recruiters or staffing firms accepted.

Itential provides equal employment opportunities to all employees and applicants without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.

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