Account Executive : Public Relations
Account Executives take the reins in managing the implementation of client projects, programs and initiatives while serving as the point of contact for account team leaders, senior-level executives and clients.
Minimum Job Requirements :
Bachelor’s degree in the related fields of journalism, public relations, communications, English or business communications
At least one-to-three years of public relations experience in consumer and / or business-to-business
Proven media relations skills, including strategy development as well as the ability to develop and foster media contacts, pitch multifaceted news stories and secure prime coverage for our clients and the firm
Proven ability to developing strategic plans and manage implementation, serving as the primary point of contact for account leaders and senior executives
Excellent writing and editing skills encompassing press releases, press kits, social media content, web copy, collateral copy and strategic plans
Proven experience in developing and implementing social media strategy for a business or an organization
Proven experience in traditional media relations
Experience in media monitoring, including traditional media, online media, social media, client and industry news
Event planning and coordination experience
Mastery of measurement and evaluation metrics
Familiarity with HubSpot, HootSuiteTM,Google AnalyticsTMand / or similar systems
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Account Executive • Atlanta, GA, United States