Senior Industry Marketing Manager \u2013 Aerospace, Defense, Government- NSA

Description Position at Wind River

Senior Industry Marketing Manager – Aerospace, Defense, Government

Location : Washington DC, office-based

Reports to : Vice President, Marketing

ABOUT WIND RIVER

Wind River is a global leader in delivering software for mission-critical intelligent systems. For more than four decades, the company has been an innovator and pioneer, powering billions of systems that require the highest levels of security, safety, and reliability.

Wind River helps customers across automotive, aerospace, defense, industrial, medical, and telecommunications industries solve complex technology challenges on their journey toward the new intelligent machine economy. The company’s software powers generation after generation of the safest, most secure systems in the world. Examples include playing a key role in NASA space missions such as Artemis I, the James Webb Space Telescope, and multiple Mars rovers. We’ve achieved recent 5G milestones including the world’s first successful 5G data session with Verizon and building one of the largest Open RAN networks in the world with Vodafone.

The company has received industry recognition for its technology innovation and leadership, and for its workplace culture, including global Great Place to Work certification and being named a “Top Workplace” for ten consecutive years. If you want to be part of a unique culture where the lived experience is based on our cultural attributes of growth mindset, customer-focus, and diversity, equity, inclusion & belonging, come join us and help advance the future software defined world.

Overview :

Wind River is seeking a strategic and industry-savvy and result-driven Marketing Manager to drive awareness and demand for our solutions across the global Aerospace, Defense, and Government (ADG) sectors. This role requires a deep understanding of the ADG landscape— including its technologies, buyer personas, and regulatory environment—and the ability to translate that knowledge into compelling messaging, content, and campaigns. The ideal candidate has a proven track record in marketing embedded and intelligent edge solutions to A&D and government buyers, with a focus on pipeline growth.

As a key member of the marketing team, you’ll collaborate with Sales, Product, and Partner teams to develop and execute targeted campaigns that resonate with technical and executive audiences. You’ll craft thought leadership and content that positions Wind River as a trusted voice in the industry, while driving measurable impact on pipeline growth and market visibility.

What You’ll Do :

• Serve as a subject matter expert on the ADG industry, staying current on market trends, regulatory developments, and customer needs.
• Translate complex technology and regulatory topics into clear, compelling messaging tailored to the ADG audience.
• Develop high-impact content—including blogs, whitepapers, sales collateral, and thought leadership—that reflects our industry perspective and strengthens market positioning.
• Define and execute integrated marketing campaigns across digital, email, social, paid media, and events to drive awareness and pipeline growth.
• Collaborate with Sales to align marketing programs with strategic account priorities and accelerate deal velocity.
• Partner with industry collaborators on co-marketing initiatives and joint events.
• Monitor and analyze campaign performance, using insights to optimize future efforts.
• Ensure brand consistency and compliance across all marketing touchpoints.
• Manage marketing budgets and timelines effectively.

What You’ll Bring :

BENEFITS

COMPENSATION

The annual base salary range for this role’s listed grade level is $ 120,000 to $ 180,000 plus a bonus for Colorado, New York, and New Jersey residents, and $ 150,000 to $ 200,000 plus a bonus for SF Bay Area, Greater Seattle, NYC, and Washington, DC, residents. Salary ranges are determined through interviews and a review of the education, experience, knowledge, skills, location, and abilities of the applicant, and equity with other team members. Employees in this role are also eligible for the following benefits in accordance with the terms of the Company's plans : health, dental, vision insurance, life insurance, flex time off, eligibility to enroll in 401k, and 12 paid holidays.

To learn more, visit Wind River at www.windriver.com .

APPLICANT PRIVACY NOTICE :

Your privacy is of the utmost importance to us. At Wind River, we strictly adhere to all applicable data privacy laws. Please review Wind River's Applicant Privacy Notice, which can be found here .

LI-GB1 LI – REMOTE

“Wind River is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender identity, sexual orientation, disability status, protected veteran status or any other characteristic protected by law”

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