Senior Performance Marketing Operations ManagerPlaya Vista, CA

Senior Performance Marketing Operations Manager

Crexi is transforming commercial real estate with advanced, integrative technology and data analytics designed to maximize CRE stakeholders' success. From trading properties to AI-powered industry intelligence, Crexi's intuitive CRE solutions accelerate transaction velocity and empower millions of monthly users to close $540 billion in deals and market over $5 trillion in property value.

About This Role

Crexi is looking for a data-driven and growth-minded Senior Performance Marketing Operations Manager to lead our optimization strategy across paid media and lifecycle marketing. You will be responsible for improving performance at every stage of the marketing funnelfrom acquisition to engagement to conversionby executing tests, analyzing user behavior, and refining messaging and touchpoints.

This role is perfect for someone who thrives at the intersection of data, experimentation, and full-funnel marketing performance. You'll partner closely with our Paid Media, Lifecycle / CRM, Analytics, Web, and Product Marketing teams to identify drop-off points, streamline user journeys, and maximize campaign ROI.

What You'll Do :

Full-Funnel Optimization Strategy :

• Design and execute a cohesive testing and optimization roadmap across paid media AND lifecycle programs (email, in-app messaging, re-engagement).
• Optimize ad-to-landing page performance as well as post-conversion touchpoints that drive activation and retention (MQL ? SQL ? win).
• Lead initiatives to reduce CAC and improve LTV : CAC across key segments.

Paid Media Performance :

Lifecycle Marketing Optimization :

Analytics & Experimentation :

Cross-Functional Collaboration :

Who You Are :

Pluses :

Why Crexi?

The anticipated base salary range for candidates who will work in our Playa Vista, California location is $116,000-$157,000. The final salary offered to a successful candidate will depend on several factors, which may include, but are not limited to, the type and length of experience applicable to the role and within the industry, education, geographic location, etc.

Crexi is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Crexi will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.