Senior Integrated Marketing ManagerVirtualVocations • Fresno, California, United States
Senior Integrated Marketing Manager
VirtualVocations • Fresno, California, United States
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A company is looking for a Senior Integrated Marketing Manager, Americas.
Key Responsibilities
Design and execute high-impact integrated marketing programs across various channels to support marketing objectives
Lead cross-functional teams to ensure unified execution of integrated programs and accountability for program objectives
Drive pipeline and revenue growth by measuring program effectiveness and optimizing lead generation strategies
Required Qualifications
8+ years of B2B enterprise software experience in a growth marketing or integrated marketing capacity
Bachelor's degree in marketing or a related field
Extensive experience with funnel metrics and success in achieving pipeline goals
Integrated marketing expertise with a technology marketing background, specifically in SaaS
Strong data-centric focus with advanced knowledge of digital marketing and marketing automation best practices
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Manager Integrated Marketing • Fresno, California, United States
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