Marketing Manager

Walton Arts CenterFayetteville, AR, US

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Job Description

Description : Marketing Manager

Location : Fayetteville / Rogers, AR

Reports to : Director of Marketing

Please upload a cover letter and a writing sample

Position Overview

Walton Arts Center and Walmart AMP are seeking a creative, strategic, and data-driven Marketing Manager to join our Communications team. This role supports ticket sales and brand visibility through the development and execution of multi-channel marketing campaigns. The ideal candidate is passionate about arts and entertainment and experienced in digital and traditional marketing, audience development, and media planning.

Key Responsibilities

Lead campaign development for concerts, shows, and seasonal events
Manage media buys, budgets, timelines, and creative production
Develop marketing plans using digital, print, broadcast, OOH, and social
Write ad copy and coordinate content creation with social and design teams
Monitor performance metrics and optimize campaigns accordingly
Build partnerships and local promotions to drive ticket sales
Collaborate across departments to support institutional goals
Represent WAC / AMP at events and activations

Requirements : Qualifications

3–5 years marketing experience; BA in Marketing, Communications, or related field preferred

Proven success in digital campaigns, social media, and traditional advertising

Strong writing, organizational, and analytical skills

Familiarity with platforms like Google Ads, Facebook Ads, CRM tools

Bonus : experience with ticketing systems (Tessitura, Ticketmaster) and Adobe Creative Suite

Must be able to work some nights, weekends, and holidays as needed

Why Join Us?

Make an Impact : Help shape the cultural landscape of Northwest Arkansas

Grow Professionally : Be part of an innovative, mission-driven team committed to excellence

Flexibility : Hybrid schedule and dynamic work environment

Be Yourself : We value diverse voices and inclusive collaboration

Apply today and help us bring unforgettable arts and entertainment experiences to our community.

Walton Arts Center / Walmart AMP is an Equal Opportunity Employer.

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Marketing Manager • Fayetteville, AR, US