# Where Purpose and Opportunity AlignThe Sr. Manager, Website and SEO is responsible for developing, managing and continuously optimizing towards exceptional website performance. They will be responsible for building an SEO / AEO / GEO strategy and work across teams to execute through enhanced tooling, reporting, content, and channels. This role will manage and regularly report on the high-level functionality and performance of Caliber.com and ProtechAutomotiveSolutions.com in partnership with internal teams and external vendors. Must be very knowledgeable on the ever-changing space related to search and web solutions. Ideally has lead the development of at least one brand website from idea generation to launch and the optimization and development thereafter.Job Description Gather, interpret and leverage available data to determine improvement opportunities. Familiarity with tracking and tagging is a must. Ideally with CDP experience.Develop web measurement and KPI tracking based on proposed experience changes; ensure performance is being measured and optimized to business goalsMaintain up-to-date knowledge on digital best practices in order to seek, implement and measure better solutionsSkills needed : Experience with website CMS, DXP and architecture software like Wordpress, dotCMS, Hubspot, AWS, Next.JS, React, etc.Proven quantitative and analytical skills; should be extremely comfortable with Excel, Google Analytics and other analytical toolsStrong familiarity with new AI search related trends and reporting programs in particular : GA4, Google Search Console, AHRefs, Peec.AI, Profound, etc.Ability to manage multiple projects simultaneously, set clear expectations and deadlines; experience with PM systems like Airtable, SmartSheet, Jira, Asana, etc.Excellent communication and presentation skills; this role will work across multiple brands and interact with many stakeholders at all levels of the companyBachelors in Marketing, Technology, Business, User Experience, Information Architecture, or related degreeMinimum 5 years experience in website and SEO strategy, management, tracking and reporting; proven ability to navigate Google algorithm changes and AI search enhancements
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Collision Is Website • Lewisville, TX, United States