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Marketing Events & Operations Manager, Enterprise

Marketing Events & Operations Manager, Enterprise

XeDenver, CO, US
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Description

Within the Euronet Money Transfer Segment, the Enterprise Marketing team is a recently formed division that develops and maintains the strategy and execution of marketing across our suite of payment brands within the B2B channel of our business. Enterprise Marketing drives channel marketing and sales enablement for our suite of embedded international payments and remittance solutions across three brands : Dandelion, Xe, and Ria Money Transfer. This role spans Euronet’s entire Money Transfer Segment.

ABOUT THIS ROLE

We are seeking a dynamic and analytical Marketing Operations Manager who is eager for growth, both personally and for the brands they represent. You will provide tactical support for day-to-day marketing activities, including CRM management, campaign execution, and sales enablement initiatives. You will also be a key resource for event planning and on-the-ground support for conferences and trade shows. This role requires excellent project management skills and attention to detail, as well as cross-functional collaboration skills to connect with the wider Money Transfer Segment, including sales, creative, legal, compliance, and external vendors.

Our principles

  • AMBITION - We dream big, try things out and always ask “why not?” and “what if?” We’re ambitious in our thinking and our delivery
  • RESPONSIBILITY - We get involved, bring our perspective and are always open to new ideas. We take personal responsibility
  • COMMUNITY - We value a sense of belonging, trusting each other and encouraging authenticity. We contribute to our community

ROLES & RESPONSIBILITIES

Day-to-day :

  • Own and manage CRM for data quality and reporting
  • Manage the flow of data between marketing and sales, to enable sales activity and the tracking of ROI on marketing activity
  • Implement, improve and manage lead scoring models to increase the quality and conversion of marketing-qualified leads (MQLs)
  • Execute campaigns : deployment and tracking, including multi-channel marketing ROI, pipeline influence, and campaign performance tracking
  • Event Management :

  • Manage all logistics for events, trade shows, etc., including vendor relationships, contracts, team travel
  • Support post-event follow-up including lead capture and connection to CRM
  • On the ground event management : travel ahead to oversee all logistics from booth setup to staffing to booth breakdown
  • Manage brand assets and collateral for events to ensure consistent and impactful brand presence
  • Track event KPIs (leads, pipeline impact, ROI)
  • POSITION REQUIREMENTS

  • Bachelor's degree. Ideally located in Denver, LA or another a major city in the US.
  • 2-5 years experience in marketing operations, CRM management, and event marketing
  • A practical and data-driven mindset, you thrive on combining data with real world results and enjoy the process of tracking, testing, and measuring marketing to drive results
  • Understanding of CRM ecosystems
  • Excellent communication skills are required; communicates and influences strategically and effectively
  • Ability to work independently and collaboratively as part of a team
  • Strong attention to detail to track initiatives, projects, and deliverables
  • Ethics and integrity; always operates with commitment to organizational vision, values, and goals
  • Self-starter that aims for continuous improvement
  • Working Conditions & Physical Demands

  • Primarily sedentary work in a general office environment
  • Manual dexterity to use computer, telephone, and peripherals
  • Ability to sit for extended periods
  • PERKS & BENEFITS

  • Medical, Dental & Vision Insurance
  • 401K Plan with Match
  • Employee Stock Purchase Plan
  • Paid Vacation / Sick Leave
  • Hybrid Work Schedule
  • Tuition Assistance
  • Growth Opportunities
  • Corporate gatherings, team bonding events, and much more!
  • Xe offers a competitive salary and benefits package. The reasonable estimated pay for this role ranges from ($80,000USD to $120,000USD).  Actual compensation is based upon factors such as the candidate’s skills, qualifications, and experience.  In addition, Xe offers a wide range of best in class, comprehensive and inclusive employee benefits for this role including healthcare, dental and vision benefits, a 401(K) plan, Paid Vacation / Sick Leave and more.

    Xe is an equal opportunity employer.  We celebrate diversity and are committed to creating an inclusive environment for all employees.

    The position responsibilities outlined above are intended to define the general contents and requirements to perform this job. It is not to be taken as a complete statement of responsibilities or requirements. This job description does not restrict the Company’s right to assign or reassign duties and responsibilities to this job as needed.

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