Marketing Specialist
CurbWaste is on a mission : to modernize the waste and recycling industry. We're a venture backed company with 150+ customers using CurbWaste's all in one solution to transform their businesses. We have a lot more to do, becoming the system of record to one of the most critical industries in the world and support the hard working people of the waste industry. Our customers love us almost as much as we love them (with a proud NPS score of 80+!) We were recently honored as the SMB Tech Top 50 and continue to push boundaries as the up and coming solution for waste haulers around the US. We're looking for big thinkers and humble warriors. Our core values we live by :
Serve our customers, serve our industry
Be infinitely curious
Resourcefulness over resources
Win as a team, learn as a team
Do the 1% more
This role will contribute to positioning our products, crafting compelling messaging, and executing marketing campaigns that resonate with waste industry professionals.
Develop and refine product positioning and messaging that differentiates our platform in the waste management market
Create compelling value propositions for different customer segments (waste haulers, recycling facilities, municipal clients)
Build and maintain detailed buyer personas and customer journey maps specific to waste industry decision-makers
Lead product launch strategies and execution for new features and platform updates
Design customer acquisition strategies across digital and industry-specific channels
You are on a mission to help customers win.
3-5 years of product marketing experience, preferably in B2B SaaS
You love listening to customers and solving hard problems. Lead with empathy, earn trust.
You've proven you can market to blue collar customers and deliver on your promises.
Excellent written and verbal communication skills with ability to create compelling content
Marketer • New York, NY, United States