Overview
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Global Strategic Marketing Director - Consumer Solutions
At a glance
Position : Global Strategic Marketing Director - Consumer Solutions
Primary Location : Midland (MI, USA), Michigan, United States of America
At Dow, we believe in putting people first and we’re passionate about delivering integrity, respect and safety to our customers, our employees and the planet.
Our people are at the heart of our solutions. They reflect the communities we live in and the world where we do business. Their diversity is our strength. We’re a community of relentless problem solvers that offers the daily opportunity to contribute with your perspective, transform industries and shape the future. Our purpose is simple - to deliver a sustainable future for the world through science and collaboration. If you’re looking for a challenge and meaningful role, you’re in the right place.
Dow (NYSE : DOW) is one of the world’s leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications. Our global breadth, asset integration and scale, focused innovation, leading business positions and commitment to sustainability enable us to achieve profitable growth and help deliver a sustainable future. We operate manufacturing sites in 30 countries and employ approximately 36,000 people. Dow delivered sales of approximately $43 billion in 2024. Learn more about us at
About you and this role
Dow Consumer Solutions is seeking a highly motivated, strategic and customer-focused individual to fill an open position of Global Strategic Marketing Director to lead Industry and Chemical Processing Market.
This role reports to Dow Consumer Solutions Global Marketing Director and will be located at key Dow sites, including Midland, Houston, Wiesbaden, Seneff, Horgen and Shanghai.
As a premier industry leader with an unmatched portfolio of silicone and specialty materials technologies, Dow Consumer Solutions is powered by a global, inclusive, customer-centric workforce that collaborates to deliver sustainable innovative solutions. The business has a robust growth portfolio across strategic markets, aligned with megatrends and growing faster than global GDP.
This position will be responsible for driving global strategy definition, implementation and value growth for the Global Dow Consumer Solutions Industrial & Chemical Processing (I&CP) team. We seek a strong leader who can develop and implement a significant growth portfolio focused on new and innovative opportunities.
Beyond strategy definition and implementation, this individual will lead the Global cross-functional Market Management Team (MMT) to implement the strategy and growth portfolio, and represent I&CP in Global Leadership for strategic decisions.
Responsibilities
Strategic Leadership
- Develop and implement a global marketing strategy for I&CP that aligns business priorities and market dynamics.
- Balance regional ownership and agility with global portfolio rigor to drive sustainable growth.
- Accelerate PFAS replacement portfolio realization in ICP. Oversight of PFAS replacement commercialization and acceleration for the whole DCS portfolio in the PFAS replacement PMO. Define the acceleration strategy to defend and grow, ensuring alignment with regulatory trends and customer pull.
- Build a strong Global ICP Virtual Team with vision and common goals to deliver growth across regions through GMMT.
Market Development
Identify and prioritize growth opportunities in fragmented and channel-driven markets.Build frameworks to support regional execution while maintaining global consistency.Champion customer segmentation, value proposition development, and go-to-market strategies tailored to regional needs.Build value proposition and competitive advantage for ICP to compete strongly globally.Partner with R&D, TS&D, and commercial teams to shape the innovation pipeline for I&CP.Drive commercialization of sustainable and differentiated solutions, including PFAS alternatives.Lead portfolio optimization efforts to ensure relevance, profitability, and alignment with future market needs.Strengthen go-to-market approach with new business models, including digital and partnerships to manage the long tail.Portfolio & Innovation Strategy
Partner with R&D, TS&D, and commercial teams to shape the innovation pipeline for I&CP.Drive commercialization of sustainable and differentiated solutions, including PFAS alternatives.Lead portfolio optimization efforts to ensure relevance, profitability, and alignment with future market needs.Strengthen go-to-market approach with new business models, including digital and partnerships to manage the long tail.Stakeholder Engagement
Collaborate with regional marketing, sales, and technical teams to ensure strategy execution.Engage with external stakeholders including regulators, industry bodies, and key customers to shape market direction.Represent I&CP in cross-functional forums and global leadership teams.Required Qualifications
A minimum of a bachelor’s degree or relevant military experience at or above a U.S. E6 ranking or Canadian Petty Officer 2nd Class or Sergeant.15+ years of experience in commercial management, strategic marketing, preferably in specialty chemicals or industrial segments.Proven track record of leading global marketing strategies in complex, fragmented markets, global scale.Deep understanding of channel dynamics, regulatory environments, and sustainability drivers.Deep understanding in Silicone Industry or Chemical, Processing and Industrial Additive end market.Proven record of virtual leadership or people leadership. Strong influential leadership, resilience and organizational engagement capabilities.The ability to work legally in the country for which you are applying. No visa sponsorship / support is available for this position.Preferred Attributes
Technical Background or Additive Industry Background.Strategic thinker with operational discipline.Ability to navigate ambiguity and drive clarity across global and regional teams.Passion for new business and innovation.Comfortable with data-driven decision-making and digital marketing tools.Your Skills
Communication : Professional communication, encompasses written, oral, visual and digital communication within a workplace context.Marketing Plan Development : Market plan development is the process of defining the marketing goals, objectives, strategies, and tactics for a target market segment aligned to the organization's market and business strategies.Market Analysis : A market analysis studies the attractiveness and the dynamics of a market within an industry.Business Acumen : Understanding and dealing with business situations to drive outcomes and improve performance.Financial Acumen : Ability to comprehend and apply financial knowledge to make informed decisions.Data-Driven Decision Making : Making organizational decisions based on actual data.Marketing Analytics : Study of data to evaluate the performance of marketing activities.Strategic Planning : Process of defining strategy and allocating resources to pursue it.Change Management : Approaches to prepare and support organizational change.Agile Marketing : Marketing using agile methodologies for rapid iterations and continuous feedback.Business Development : Creating growth opportunities within and between organizations.Additional notes
This position does not offer relocation assistanceInternational and domestic travel ~30%Evening and off-hour work calls are expected for this global roleBenefits – What Dow offers you
We invest in you.
Dow invests in total rewards programs to help you manage all aspects of you : your pay, your health, your life, your future, and your career. You bring your background, talent, and perspective to work every day. Dow rewards that commitment by investing in your total wellbeing.
Here are just a few highlights of what you would be offered as a Dow employee :
Equitable and market-competitive base pay and bonus opportunity across our global markets, along with locally relevant incentives.Benefits and programs to support your physical, mental, financial, and social well-being, to help you get the care you need when you need it.Competitive retirement program that may include company-provided benefits, savings opportunities, financial planning, and educational resources to help you achieve your long-term financial goals.Employee stock purchase programs (availability varies depending on location).
Student Debt Retirement Savings Match Program (U.S. only). Dow will treat monthly student debt payments as contributions to the 401(k) plan, helping employees reach the Company match.Robust medical and life insurance packages that offer a variety of coverage options. Travel insurance is available in certain countries / locations.Opportunities to learn and grow through training and mentoring, work experiences, community involvement and team building.Flexible, role-based culture to maximize personal productivity and balanceCompetitive yearly vacation allowance.Paid time off for new parents (birthing and non-birthing, including adoptive and foster parents).Paid time off to care for family members who are sick or injured.Paid time off to support volunteering and Employee Resource Group participation.Wellbeing Portal for all Dow employees to promote wellbeing.On-site fitness facilities where available.Employee discounts for online shopping, cinema tickets, gym memberships and more.Locations may offer additional benefits such as transportation allowance, meal vouchers, or carbon-neutral transportation incentives.Join our team, we can make a difference together.
About Dow
Dow (NYSE : DOW) is one of the world’s leading materials science companies, serving customers in high-growth markets such as packaging, infrastructure, mobility and consumer applications. We operate manufacturing sites in 30 countries and employ approximately 36,000 people. Dow delivered sales of approximately $43 billion in 2024. Learn more at
Dow is an Equal Employment Opportunity employer and is committed to providing opportunities without regard for race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, disability or genetic information. Dow provides reasonable accommodations for qualified individuals with disabilities and disabled veterans. If you need assistance due to a disability, you may call 1-833-My Dow HR ) and select option 8.
As a Global Strategic Marketing Director, you will be based around Midland, MI, USA, with responsibilities that may include international travel.
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