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Account Executive

Account Executive

Nexstar Media GroupPhoenix, AZ, US
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Account Executive

KAZT CW7 in Phoenix, AZ seeks an experienced, dynamic Account Executive. The Account Executive generates advertising revenue by calling on established local clients, agencies, cold-calling new prospects, and explaining to potential clients the merits of television and digital advertising. This is a commissioned position with unlimited potential. We are looking for someone with sales experience in the following :

  • Selling Prime Sports Opportunities via Digital and Linear
  • Working and Managing National Accounts
  • Knowledge of Wide Orbit Systems
  • Interest in selling Event and Community Sponsorships
  • Media Sales or Assistant Experience in Media Industry
  • Implements strategies to consistently grow revenue and exceed revenue goals.
  • Establishes credible relationships with local business community.
  • Makes sales calls on existing and prospective clients.
  • Maintains assigned accounts and develops new accounts.
  • Uncovers client's business needs through a comprehensive needs analysis and then builds customized schedules for long term business growth.
  • Prepares and delivers in person sales presentations to clients.
  • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  • Provides clients with information regarding rates for advertising placement in TV and digital.
  • Works with clients and station personnel to develop their commercial message.
  • Performs other duties as assigned.

Requirements & Skills

  • Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience is preferred.
  • Valid driver's license.
  • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
  • Expertise in all Microsoft Office products, mainly Word, PowerPoint, Excel and Outlook.
  • Knowledge and has used basic CRM systems.
  • 3+ years of outside sales experience is preferred.
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