Head of Communications & Creative Strategy

Overview

Magic Spoon reimagines your childhood breakfasts favorites with more protein, less sugar, and more fun. Since launching in 2019, we\u2019ve brought our unbelievably tasty cereal to over one million customers online and over 20,000 stores nationwide. With our recently launched Protein Treats and Protein Granola we\u2019re continuing to find new ways to make mornings magical - all made possible by our incredible team.

We\u2019re looking for a creatively-minded marketing leader to evolve how the Magic Spoon brand shows up as we continue to grow across products and channels. Not only will you be responsible for shepherding our brand look and feel, you will bring it to life by overseeing our internal creative team and brand marketing team across organic social, partnerships, PR, and CX. You\u2019ll be an inspiring leader to a team of 4 and infuse a creative and category-defining spark into all of our marketing efforts.

The role will report to the Chief Commercial Officer. This role is based in New York and will work from our Soho office 3 days per week.

Responsibilities

• Own and Evolve how the Magic Spoon Brand shows up

Define and evolve the brand\u2019s look, feel, and tone of voice, reinforcing our unique POV across all products and channels

Lead strategy and execution across Organic Social, Partnerships, PR / Comms, and Customer Experience.

Social : Guide strategy and manage one direct report in content planning and creation for Instagram, TikTok, and emerging platforms

Manage our in-house creative team, delivering high-impact assets across packaging, photography / video, digital, email, and retail

Set and manage creative and non-working spend budgets across brand and creative pillars, ensuring effective allocation to strategic goals

Concept and guide creative for launches, seasonal moments, and retail expansions

Lead and coach a team of four creatives and brand marketers, fostering a culture of creativity, collaboration, and professional growth while building a category-defining brand.

Qualifications

Benefits

What we value

Magic Spoon is committed to building a company that not only represents, but includes, individuals across different backgrounds and perspectives. Everyone deserves an equal seat at the breakfast table. Magic Spoon intends to offer competitive base pay within the stated range, dependent on job-related, non-discriminatory factors such as experience, skills, and qualifications. To further compensate and recognize our employees for their work, our total compensation package includes equity and a robust benefits package. The anticipated annual base salary range for this role is $200,000-240,000.

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