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Manager Exhibitor Marketing Fandango

Manager Exhibitor Marketing Fandango

MediabistroCalifornia, MO, United States
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Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

Job Description

Over the past twenty years, Fandango has built a network of direct-to-consumer digital brands, where 50 million+ fans unite to celebrate their love for movies, TV and streaming. We take pride in serving fans throughout their entertainment journey from content discovery to theatrical moviegoing to watching at home. Our portfolio includes leading online movie ticketer, Fandango , which tickets for more than 31,000 U.S. movie screens; world-renowned entertainment review site, Rotten Tomatoes ; and Fandango at Home (previously known as Vudu), the on-demand streaming service offering the industrys best selection of 4K UHD titles and more than 250,000 new release and catalogue movies and next day TV shows. Come join us as we work together as one team to innovate and deliver whats Next.

The Manager, Exhibitor Marketing, will join a small, yet mighty team to create and execute cross-channel marketing campaigns and programs with key partners in the entertainment theatrical exhibition space that drive critical collaboration and support for the Fandango business. Core responsibilities will include being the main marketing point of contact on our efforts to drive digital and experiential marketing for our exhibition partners via end-to-end campaign management, creative asset management and delivery, trafficking approvals, presenting activation performance details, and other marketing efforts tied to Fandangos overarching marketing business as they arise. In collaboration with the Director of Marketing, this high volume, fast-paced position will lead the marketing strategy, planning, growth marketing, execution, reporting, and optimization across Fandangos Exhibition Marketing business.

This role will also internally work across consumer-facing divisions of the organization, including integrated marketing, partner marketing, social media and content strategy, performance marketing, and CRM. Additional responsibilities include :

Serve as the day-to-day point of contact for exhibitor partners, including selecting titles for promotion, overseeing creative assets, answering campaign-related questions, pitching ideas, and navigating feedback.

Work with external exhibitor partners and cross-functional stakeholders across the organization to build marketing programs and lead end-to-end marketing activation execution.

Lead project management, including deliverables and timelines for campaigns, building project plans, and overseeing all campaign elements from creative development, production, trafficking approvals, performance tracking, and reporting.

Draft pitch materials, and presentation decks, and share promotional plans in support of campaigns, aggregate reporting on campaigns and promotions, work to build recommendations for marketing plans, and build wrap reports using compiled program data.

Partner with the Legal team to develop partnership agreements and promotional program rules.

Collect and share competitive & industry trends, and new technologies within the film business and performance marketing arenas.

Maintain tracking documents and calendars across the marketing team.

Any other duties as assigned by Marketing leads.

Qualifications

3+ years of experience required in digital marketing, account management, exhibitor marketing,Studio Marketing, partnerships, and / or partner-facing role.

Prior experience working in the media and entertainment industry space (film, TV, streaming, music, sports, exhibition, entertainment agency, etc.) and / or at consumer-facing brands.

Experienced in managing end-to-end campaigns and coordinating promotional marketing assets and approvals.

Skilled in leading projects, including working with cross-functional teams to orchestrate, collaborate, and execute multiple, high-priority marketing programs.

Working knowledge of elements required to launch partnership and digital marketing programs a must, including proposition development, marketing channels, commercial models, presentation-building skills, and operational mechanics.

Good understanding of theatrical films and / or the eCommerce market.

Excellent communication and presentation skills, confidence in managing, influencing, and growing relationships with stakeholders internally and externally.

Commercial, strategic, and technical mindset with strong attention to detail.

Creative mindset with judgment and ability to prioritize and triage partner-related issues, and solutions, and effectively motivate internal and external stakeholders to work towards a common goal.

Exceptional organizational and time management skills, with strong attention to detail. Consistently delivers plans efficiently and proactively tackles tasks independently

A resourceful team player with a positive attitude, committed to going the extra mile for team success. Views this role as an opportunity for growth and learning. Embraces the team's "no ego" policy and efficiently handles all tasks, including administrative and coordinator type tasks.

Remains calm and effective in stressful, high-pressure scenarios.

Adept at maintaining strict levels of confidentiality and exercising discretion.

Strong proficiency in Microsoft Office Excel, SharePoint, One Drive, PowerPoint specifically, Keynote, Adobe Systems, and Photoshop.

Desired Characteristics :

Bachelor's degree with a concentration in marketing, advertising, or another related discipline preferred.

Prior experience at a Studio or film theatrical exhibitor a plus.

Comfortable in a high volume, fast paced role.

Proactive self-starter with the ability to navigate ambiguity and develop effective solutions

Experience with project management systems (Asana, Jira / Confluence, etc.), with tracking / database apps (Airtable / Salesforce), and with other systems that help teams get organized is a plus.

Additional Requirements :

Hybrid : This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

Must be willing to work in the Los Angeles, CA office, minimum 3 days per week.

Must be willing to travel for business a few times per year.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range : $75,000 - $90,000 (Bonus eligible).

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and / or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to AccessibilitySupport@nbcuni.com.

Although you'll be hired as an NBCU employee, your employment and the responsibilities associated with this job likely will transition to Versant in the future. By joining at this pivotal time, you'll be a part of this exciting company as it takes shape.

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