Demand Generation Manager

A company is looking for a Senior Demand Generation Manager who will lead innovative demand generation strategies in a B2B SaaS environment.

Key Responsibilities

Build and scale a multi-channel demand engine to drive qualified pipeline through various campaigns

Develop a repeatable experimentation framework to test and optimize channels, messaging, and targeting strategies

Partner with Sales and RevOps to ensure effective campaign translation into pipeline and improve conversion rates

Required Qualifications

3-6 years of experience in B2B SaaS demand generation with a proven track record of driving pipeline growth

Ability to challenge conventional marketing practices and adopt innovative approaches

Hands-on experience with campaign execution in tools like HubSpot and other paid platforms

Strong analytical skills to make data-driven decisions while also trusting intuition

Comfortable working in fast-paced environments with shifting priorities