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Director of Growth Marketing

Director of Growth Marketing

VirtualVocationsRochester, New York, United States
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A company is looking for a Director of Growth Marketing, Paid Channels.

Key Responsibilities

Develop and execute a comprehensive paid media strategy across various channels to enhance customer acquisition

Lead and mentor a team of media managers and specialists, promoting a culture of accountability and operational excellence

Manage an 8-figure annual paid media budget, optimizing allocation for maximum efficiency and ROI

Required Qualifications

10+ years of experience in paid media, with 5+ years in team management

Proven success in managing and scaling 8-figure budgets

Hands-on expertise with core SEM channels and LinkedIn

Relevant experience in B2B SaaS, with a preference for experience in PLG motions

Experience with incrementality measurement solutions and cross-channel media strategies

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Director Of Growth Marketing • Rochester, New York, United States

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