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Corian Design Product Marketing Analyst
Corian Design Product Marketing AnalystDuPont • Wilmington, DE, US
Corian Design Product Marketing Analyst

Corian Design Product Marketing Analyst

DuPont • Wilmington, DE, US
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Product Marketing Analyst

At DuPont, our purpose is to empower the world with essential innovations to thrive. We work on things that matter. Whether it's providing clean water to more than a billion people on the planet, producing materials that are essential in everyday technology devices from smartphones to electric vehicles, or protecting workers around the world. Discover the many reasons the world's most talented people are choosing to work at DuPont.

We are seeking a results-driven Product Marketing Analyst to join our team in a pivotal role responsible for translating customer, market, and competitive intelligence into compelling product positioning, messaging, and go-to-market support.

The ideal candidate will be both analytical and action-oriented, demonstrating a unique ability to move from insight to execution in support of product launches and content development. As a key individual contributor, you will support our strategic and commercial growth priorities across core and emerging product categories.

This role is essential in ensuring we not only understand market needs but also translate them into clear, consistent product communication that drives growth. Your relentless focus on results will empower our initiatives and propel our success in a competitive landscape.

Corian Design is seeking a Product Marketing Analyst to bridge the gap between market insight and marketing execution. We serve a variety of end-markets, but this role is in place to help us identify the most critical ones and create winning strategies to speak directly to those key customers and segments.

Make an impact and deliver measurable results in this dynamic position!

Please note our team does work a hybrid schedule which is 3 days onsite and 2 days remote. Candidates should live within commutable distance of our Wilmington DE office or be willing to relocate to the area.

Your Key Responsibilities :

  • Drive customer segmentation research and analysis to assist in the development of clear where-to-play & how-to-win strategies.
  • Translate customer insights and segment market data into actionable product positioning and messaging to ultimately develop product launch plans, messaging frameworks, sales toolkits, and go-to-market materials in collaboration with Product, Channel, and Marketing teams.
  • Build customer personas and segment profiles that guide messaging and content development.
  • Conduct ongoing competitor analysis and industry trend monitoring to inform differentiation strategies.
  • Collaborate with Digital and MC teams to ensure positioning is reflected consistently across all customer-facing channels.
  • Own and prioritize marketing deliverables in alignment with internal stakeholders and product roadmaps.

Qualifications :

  • Bachelor's degree in marketing, Business, Communications, or a related field.
  • 3 to 5 years of experience in product marketing, strategic marketing, or B2B marketing support roles.
  • Strong written and verbal communication skills with the ability to translate technical product details into customer-facing messaging and collateral.
  • Experience supporting product launches, go-to-market campaigns, and cross-functional planning.
  • Analytical mindset with experience in customer research, segmentation, and competitive tracking.
  • The ability to synthesize data into clear, compelling insights and translate them into content and tools.
  • Comfortable collaborating across marketing, product, and sales teams in a matrixed environment.

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