Marketing & Social Media Manager

Job Description

Job Description

Marketing & Social Media Manager - Toys & Sports Products

Our team's mission is to revolutionize the retail landscape, both online and in-store, by leveraging iconic brands with licensed character-driven content. Were on a journey to make history together, and we need someone with a passion for creativity and marketing who can bring fresh, innovative ideas to the table. If you're a big kid at heart and have a flair for thinking outside the box, especially when it comes to toys and sports products, we want you to join our team.

In this fast-paced environment, you'll play a pivotal role in shaping our brands presence across key social media platforms, engaging with both consumers and influencers. As part of a collaborative team, you'll work closely with our Marketing Manager and VP of New Business Development to help grow our social media presence and influence. Your responsibility will be to foster community engagement, oversee exclusive toy reviewer relationships, and ensure that our social media platforms are buzzing with exciting, meaningful content.

Key Responsibilities :

• Social Media & Community Management : Develop, execute, and manage engaging social media campaigns on Facebook, Instagram, Pinterest, TikTok, LinkedIn, YouTube, and more.
• Campaign Strategy & Content : Collaborate with the sales team to produce content that resonates with audiences, while staying on-brand for some of the worlds most beloved toy and sports brands.
• Influencer & Toy Reviewer Management : Grow, support, and moderate relationships with exclusive toy reviewers and social media influencers. Create a community environment that encourages positive, helpful engagement.
• Digital Engagement & Analytics : Track and measure campaign performance using tools like Google Analytics and social media insights to provide actionable recommendations for optimizing future campaigns.
• Creative Content Development : Work on brainstorming and executing ideas for campaigns, promotions, and product launches that will resonate with both kids and adults alike.
• Collaboration : Work closely with cross-functional teams, including Marketing, Business Development, and Product, to align efforts and ensure campaigns meet business objectives.
• Marketing Insights : Proactively share market insights, trends, and competitive intelligence that will help shape content strategies and overall marketing efforts.

Qualifications :

Additional Responsibilities :

What We Offer :

Job Type : Full-time (In-office position)

Location : BISCAYNE BLVD & 110th street

Direct Applicants Only : Please no agencies.

To apply, please submit your resume to : hr@bettersourcing.com