Principal Designer, Member Experience

About Atria

Atria is a membership-based preventive health care practice delivering cutting-edge primary and specialty care from the comfort of your home, at our practices in Palm Beach and New York, or wherever you are in the world.

We bring together a multidisciplinary team of renowned, in-house physicians to provide proactive, preventive, and precision-based care for Atria members and their families. We aim to optimize the lifespan and healthspan of all our members through meticulous screening and tailored interventions to prevent, reverse, or manage all major chronic diseases.

Each member’s care is led by a dedicated Chief Medical Officer who collaborates on your behalf with specialists in cardiology, neurology, pediatrics, gynecology, endocrinology, performance and movement, and more. Our exceptional clinicians also work closely with the 60+ members of the Atria Academy of Science & Medicine, top experts in their respective fields who are available for rapid consults, support, and referrals.

Role Overview

Atria Health is seeking a highly experienced and visionary Principal Designer to define and lead the design strategy for our Member Experience. As a senior-level individual contributor in the design team, you will own the long-term member experience design vision across mobile, web, and in-practice interactions, ensuring every touchpoint with Atria is seamless, intuitive, and deeply human.

This role is both strategic and hands-on—you will shape our design direction, set the standard for craft and quality, and drive the evolution of our design systems. You will partner closely with product, engineering, design, operations, and clinical teams to translate complex healthcare data and personalized care into experiences that are both emotionally engaging and operationally effective. The ideal candidate is a design leader with a track record of creating category-defining work, ideally in health tech or consumer wellness, and thrives at the intersection of vision-setting and execution.

Key Responsibilities

Design Strategy & Leadership

Define, champion, and evolve a multi-year design vision and strategy for the Atria member experience, in alignment with company goals and product roadmap.

Serve as the principal design voice in strategic conversations, influencing at all levels of the organization.

Advocate for a member-first approach, ensuring high craft, empathy, and precise attention to detail in all design decisions.

End-to-End Experience Ownership

Lead design for high-impact initiatives, from concept to launch, across multiple platforms and touchpoints.

Design quality significantly exceeds that typically found in healthcare and matches the high-touch, luxury physical experience provided at the Atria Institute.

Evolve Atria's design system into a world-class language, ensuring scalability and brand consistency across all member-facing products

Integrate service design thinking to connect digital and physical member experiences.

Research, Insights & Innovation

Drive the use of qualitative and quantitative insights to inform design decisions.

Identify emerging trends and technologies in design, health tech, and consumer experiences, applying them to push Atria’s work forward.

Conduct UX research to validate and iterate on concepts, ensuring measurable impact on member satisfaction and engagement.

Team & Influence

Partner closely with peers in product, design, data, and engineering to align design direction with broader strategic goals.

Influence and drive alignment across multidisciplinary stakeholders

Performance & Continuous Improvement

Establish and track design KPIs tied to member engagement, retention, and satisfaction in collaboration with product partners

Continuously refine the design process to improve speed, quality, and collaboration.

Requirements

10+ years of design experience, including significant ownership of strategy for complex, consumer-facing digital experiences. Bonus : experience in health tech, wellness, or other high-engagement industries (e.g., ideally experience at companies like Whoop, Oura, Fitbit, Apple Health, Peloton Digital, etc.)

Proven track record of delivering design work that drives both business outcomes and user delight.

Mastery of user experience, visual design, and interaction design principles, with an exceptional design portfolio.

Experience setting multi-year design vision and scaling design systems across multiple product areas.

Deep empathy for users and an ability to translate their needs into elegant, highly personalized solutions.

Expertise with industry-standard design and prototyping tools (e.g., Figma, Adobe Creative Suite).

Exceptional communication and storytelling skills, with the ability to influence executives and cross-functional partners

Reporting & Work Arrangement

This role reports to the VP of Product & Engineering. This is a hybrid role based in New York City, with 3 days / week in the office (Tuesday–Thursday). Travel to other Atria locations as needed

Compensation : $180,000 - 240,000

Benefits

At Atria, we are proud to offer every member of the Atria team :

Excellent health and wellness benefits, 100% paid by Atria effective date of hire

Flexible Time Off

401k contributions and 4% match starting after 6 months

Opportunity to participate in continuing medical education programs for maintenance of Continued Medical Education and CEUs for professional licensure

Fitness Perks including Wellhub +

Time to give back and make an impact in underserved communities