Faviana is a designer brand with a rich 30-year history. Our everyday actions, dresses, loungewear, and charitable foundation help create a community of people who feel celebrated and good about themselves. The team is composed of individuals who love the brand, mission, and our core values.
Our Core Values : Bring Out The Best
Show Genuine Concern
Eliminate Drama
Job Description Faviana and GenC are seeking a Marketing Manager with a strong digital marketing track record to oversee all marketing initiatives. The company has a strong B2B model and has recently expanded into D2C with the launch of the new sister brand GenC. The Marketing Manager will work directly with and report to the CEO.
Why is this different from any other opportunity?
If you are looking for an environment that nurtures growth, challenges you by bringing out the best in you, and inspires elegance, this is the place for you. Our mission is to “Help Women Feel Good and Celebrate Themselves”. At Faviana, we believe our mission starts at home. Our Core Values form the foundation of who we are as people, what we believe in, and how we act every day.
Responsibilities :
Oversee all marketing initiatives from ideation to execution
Develop strategies to drive engagement
Curate creative assets
Manage social media marketing and lead generation campaigns
Coordinate influencer collaborations
Conduct PR outreach to editors, influencers, and media outlets
Establish brand partnerships with key industry players
Measure and report on KPIs of marketing campaigns
Qualifications Minimum of 3 years of marketing experience
Degree in Communications, Marketing, or a similar field preferred
Experience in project, team, and leadership management
Proficient in Microsoft Office and Adobe Suite (Photoshop and Illustrator)
Extensive relations in Fashion, Media, and Lifestyle sectors
Ability to work in a fast-paced entrepreneurial environment
Ability to take responsibility for results
Additional Information All your information will be kept confidential according to EEO guidelines.
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Marketing Manager • New York, NY, United States