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Sr. Director, Media Relations

Sr. Director, Media Relations

Mission NorthSan Francisco, CA, United States
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Mission North is a strategic communications agency for influential companies to build, protect, and renew their impact. Market-shaping brands like Brex, Google, Mozilla, Snowflake, and Zoom have turned to us to navigate change and accelerate impact at every stage. Our award-winning culture of curiosity allows us to attract the best communicators and mobilize them around tackling some of the world’s biggest challenges. Our stories about breakthrough innovations and movements—and the iconic teams behind them—have influenced hundreds of billions of dollars in market value.

We live our values.

As a benefit corporation, we’re committed to making a positive difference through our work, culture, and community investments.

  • We give back 2% of profits, 2% of our time, and 2% of partner equity to support causes in our local communities, and have invested more than $2 million through grants, donations, and pro bono services.
  • Through our cross-industry fellowship and sponsorship initiative, Foster the Future, we’re creating pathways for the next generation of communications leaders.
  • Diversity, belonging, and equity are woven into our business and culture. We continue to advance our policies and practices to foster a more progressive organization and industry.

What we are looking for :

We are looking for a Senior Director, Media for Mission North’s growing enterprise practice. This person should have experience in all aspects of placing impactful earned stories across technology, business, financial and mainstream media, and ideally across multiple industries including fintech and lifesciences. From ideation, recommendations and plans for clients, executing strategic and successful media outreach campaigns for product, data and business milestones, executive visibility and education campaigns.

Here’s what you would be doing day-to-day :

  • Lead proactive media efforts across multiple account teams, offering guidance and strategic counsel to our clients to drive results
  • Nurture relationship with reporters, editors, influencers, podcasters and show producers
  • Oversee and ensure high quality media strategies around proactive campaigns, news announcements and executive thought leadership efforts
  • Monitor client, landscape and industry coverage to proactively provide POVs to clients and inform ongoing media engagement strategies
  • Lead media trainings with C-level executives
  • Serve as media consultant to teams and clients, advising on strategies and tactics across the agency
  • Lead agency-wide media efforts, including brainstorms, reporter AMAs, and our monthly media tips newsletter
  • Participate in new business pitches as a senior member of the Media Practice
  • Collaborate with specialty teams (digital, content, etc.) on integrated campaigns
  • Qualifications :

  • 6-10 years of media relations experience with technology companies in AI, software, fintech, life sciences, infrastructure and / or hardware industries
  • Excellent understanding of media temperatures and what makes a good story for clients
  • Proven track record of driving Tier 1 business profile stories & broadcast segments
  • Team player who enjoys mentoring and coaching around media relations best practices
  • Ability to travel to and from in-person meetings
  • Holds strong media relationships with business, broadcast and tech press
  • Experience media training c-level executives
  • Proven track record of leading major news announcements and proactive campaigns on behalf of clients
  • Experience working with growth stage tech companies (Series B / C-public)
  • What makes us Mission North?

  • We’ve built an award-winning culture of curiosity and experimentation. Mission North is a Fast Company Most Innovative Company, ranking #3 in its inaugural PR and Brand Strategies category.
  • We foster a culture of lifelong learning and personal growth, supporting employees in their professional development.
  • Recognition for hard work is at the heart of our culture, with opportunities for advancement and rewards.
  • We invest in our people, offering a competitive compensation package , profit sharing, 401K matching program, professional development stipend, and comprehensive benefits.
  • Our Commitment to Diversity and Inclusion

    We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.

    Statement of Non-Discrimination : In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on : race, color, ancestry, national origin, religion, age, gender, marital / domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status. Above and beyond discrimination and harassment based on “protected categories,” we also strive to prevent other subtler forms of inappropriate behavior (i.e., stereotyping) from ever gaining a foothold in our office. Whether blatant or hidden, barriers to success have no place at Mission North. We value a diverse workforce – people who identify as women, non-binary or gender non-conforming, LGBTQIA+, American Indian or Native Alaskan, Black or African American, Hispanic or Latinx, Native Hawaiian or Other Pacific Islander, differently-abled, caretakers and parents, and veterans are strongly encouraged to apply. Thank you to the Level Playing Field Institute for this statement of non-discrimination.

    Compensation

    Actual compensation within the pay range will be decided based on factors including, but not limited to, skills and prior relevant experience.

    Mission North cares about you and your overall well-being, and that’s why we offer a comprehensive benefits package, for full-time employees, that includes healthcare benefits, a 401(k) plan including an employer match, short-term and long-term disability coverage, basic life insurance, wellbeing benefits, paid time off, paid parental leave, and several paid holidays, among others.

    Pay Range : Expected Salary range depending on experience : $160,000-$180,000, not including year end profit sharing bonus.

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