Marketing Specialist Inbound

A+ Personnel celebrates its 38th Anniversary in the staffing industry in 2025! We have successfully been placing qualified candidates with top corporations, from entry to C-Level, in New Jersey and New York.

Ready to make your application Please do read through the description at least once before clicking on Apply.

We would like to thank our client companies and outstanding candidates for their major contribution to our continued success.

We now look forward to assisting you with your next career move! Jill G.

Rowland, President (Please note : If this position is not for you, but you would like us to assist you with your next career move, please forward your resume.) Inbound Marketing Specialist – Edison, NJ – $80k

• $83k d / o / e In this position you’ll support the execution of successful inbound marketing campaigns! Responsibilities include : Develop content for lead and demand generation campaigns, social, and blog posts aimed at driving online visibility, conversions, and user engagement.

Manage and ability to execute marketing automation and email campaigns Building out landing pages, workflows, creating rules for email list segmentation, etc.

Update website content on computer.org and for all conference clients Execute on-page SEO tactics.

Contribute to the editorial calendar for driven content and the creative production process.

Create shareable content appropriate for specific networks to spread both our brand and our content.

Monitor and engage in relevant social discussions about our company, competitors, and / or industry, both from existing leads and customers as well as from brand new audiences.

Drive consistent, relevant traffic and leads from our social network presence and other marketing channels.

Explore new ways to engage and identify new social networks to reach our target buyers.

Track, measure, and analyze all initiatives to report on social media ROI.

Grow our email list organically and through paid channels, not through bought or rented lists.

Manage various email campaigns, including the template designs, calls-to-action, and content used in our email sends.

Specifically, all drip campaigns associated with attracting and converting traffic.

Segment lists based on behaviors like past email engagement and website interactions (content downloads, site page visits, etc.).

Measure results and optimize the lead nurturing workflows for various segments to convert leads into customers.

Requirements include : Bachelor's degree or equivalent experience BS / BA in Marketing, Advertising, or Communications 1-3 years of experience in search engine, digital, or inbound marketing.

Extremely organized and great at prioritizing and managing deadlines.

Knowledge of and ability to learn and gain certifications in Google Analytics, Google AdWords, and moz.com.

Excellent written, interpersonal, communication and public speaking / presentation skills.

Proficiency in using social media and social media software to monitor social media conversations.

Experience in various Microsoft Office Suite software applications Working knowledge of search engine optimization and online marketing.

Familiarity with content creation for digital platforms is strongly desired.

Must have demonstrated organizational skills and the ability to work independently and on multiple projects simultaneously.

If qualified, please forward your resume to : JillR@AplusPersonnel.com