Marketing Director Job at Syntax Talent Solutions in Washington

Syntax Talent Solutions is seeking an experienced Marketing Director to join our team in Washington, DC. The ideal candidate will have a strong background in the hospitality industry and franchise management.

The Marketing Director will be responsible for driving sales, increasing brand awareness, and providing strategic visibility of marketing efforts to the C-Suite.

Key Responsibilities :

Develop and implement comprehensive marketing strategies to drive sales growth and enhance brand visibility.

Collaborate with franchise partners to ensure cohesive marketing initiatives across all locations.

Conduct market research to identify trends and opportunities within the hospitality sector.

Create and manage marketing budgets, ensuring cost-effective allocation of resources.

Engage with customers to boost brand loyalty and enhance customer experience.

Provide regular reports and insights to the C-Suite on marketing performance and customer engagement metrics.

Lead and mentor a team of marketing professionals, fostering a collaborative and innovative environment.

Qualifications :

Proven experience in marketing within the hospitality industry and franchise environments.

Strong track record of increasing sales and brand awareness.

Excellent communication and presentation skills, particularly in providing insights to executive teams.

Ability to analyze market trends and adjust strategies accordingly.

Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.

Benefits :

Competitive salary with hybrid schedule.

Comprehensive health and wellness benefits package.

Opportunities for professional development and career advancement.

We are an equal opportunities employer and welcome applications from all qualified candidates.

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