Paid Search Media Manager

A company is looking for a Paid Search Media Manager who will be responsible for tactical execution excellence and managing search media buys.

Key Responsibilities

Strategically plan, activate, optimize, and manage Paid Search (PPC) or Search Engine Marketing (SEM) media buys

Develop comprehensive Search media activation plans aligned with client goals and present campaign analysis

Collaborate with team members to optimize media across channels and contribute to discussions on activation best practices

Required Qualifications

3+ years in direct response or growth marketing environments

Solid understanding of marketing objectives and how different channels influence consumer behaviors

Knowledge of platform campaign flow, including setup, trading, and reporting

Experience in data analysis and visualization, including tools like Google Analytics and Tableau

Understanding of campaign goals such as bid management and performance monitoring