A company is looking for an Audience Operations Analyst for a W2 contract opportunity.
Key Responsibilities
Create custom audiences by campaign and channels as required
Monitor and report on audience results and performance to inform future segmentation
Collaborate with various teams to develop audience segmentation based on business objectives
Required Qualifications
Bachelor's degree in a related discipline preferred
Minimum 2 years of experience in digital advertising
Experience with building custom audiences based on first-party data
Proficiency in using MS Office, including Excel and PowerPoint
Strong experience with audience tools and segmentation applications
Analyst • Detroit, Michigan, United States