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(Sr.) Marketing Manager

(Sr.) Marketing Manager

GenBio AIPalo Alto, CA, US
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(Sr.) Marketing Manager

Headquartered in Silicon Valley, we are a newly established start-up where a collective of visionary scientists, engineers, and entrepreneurs are dedicated to transforming the landscape of biology and medicine through the power of generative AI. Our team comprises leading minds and innovators in AI and biological science, pushing the boundaries of what is possible. We are dreamers who reimagine a new paradigm for biology and medicine.

We are committed to decoding biology holistically and enabling the next generation of life-transforming solutions. As the first mover in pan-modal Large Biological Models (LBM), we are pioneering a new era of biomedicine, with our LBM training leading to ground-breaking advancements and a transformative approach to healthcare. Our robust R&D team and leadership in LLMs and generative AI position us at the forefront of this revolutionary field. With headquarters in Silicon Valley, California, and a branch office in Paris and Abu Dhabi, we are poised to make a global impact. Join us as we embark on this journey to redefine the future of biology and medicine through the transformative power of Generative AI.

We're seeking a (Sr.) Marketing Manager who can combine strategic vision with hands-on execution. You will be responsible for shaping and executing our marketing strategy, leading high-level planning, driving brand visibility, managing PR efforts, and building demand across our target audiences. At this stage, you'll be an individual contributor before having a supporting team on boardrolling up your sleeves to deliver campaigns, content, and programswhile also laying the groundwork for scalable marketing operations. You'll also work with agents and manage external PR partners to amplify our voice in the market.

You will cover below area :

1. Marketing Strategy & Planning

  • Develop and execute marketing strategies aligned with company goals and growth objectives.
  • Define positioning, messaging, and go-to-market strategies for our products and services.
  • Work closely with leadership to define positioning, messaging, and go-to-market plans for product launches.

2. Hands-On Execution

  • Lead end-to-end execution of marketing campaigns, including digital, events, and content.
  • Drive SEO strategy, including keyword research, on-page optimization, technical SEO, and backlink strategy.
  • Manage analytics tracking (Google Analytics, Search Console, and related tools) to measure and optimize performance.
  • Manage and maintain website content to ensure consistent branding, optimized metadata, and clear user journeys.
  • 3. Public Relations & Brand Awareness

  • Collaborate with PR agencies to craft compelling narratives and secure media coverage.
  • Managed press releases, thought leadership articles, and speaking proposals for leadership.
  • 4. Content & Thought Leadership

  • Partner with technical writers and subject matter experts to produce in-depth blogs, whitepapers, and case studies.
  • Create and manage high-quality marketing campaigns(presentations, case studies, blog posts, social media content) and marketing collaterals to amplify our brand presence.
  • Collaborate with engineering and product teams to design and host webinars, panels, and technical showcases.
  • Manage multi-channel content calendar across Linkedin, X, YouTube, and other relevant platforms.
  • 5. Demand Generation & Events

  • Organize and manage participation in conferences, webinars, and industry events.
  • Plan and execute demand generation campaigns to attract and nurture leads.
  • Coordinate inbound and outbound lead capture processes, including landing pages, forms, and CRM workflows.
  • 6. Cross-Functional Collaboration

  • Partner with engineering, product, business development, and leadership teams to align marketing initiatives with company priorities.
  • Provide insights on market trends, competitor activities, and customer needs.
  • Support business development with sales collateral, one-pagers, and decks.
  • Qualifications

  • 7+ years of marketing experience in tech companies, ideally in tech, AI, and biotech. A mix of startup and established company exposure is a plus.
  • Proven ability to plan strategically while executing tacticallycomfortable switching between high-level planning and hands-on work.
  • Demonstrated success in developing and running integrated marketing campaigns.
  • Strong storytelling skills with the ability to translate complex AI / tech concepts into compelling narratives.
  • Experience working with PR agencies and a strong understanding of media relations, press cycles, and thought leadership building.
  • Excellent communication, collaboration, and project management skills.
  • Passion for AI, technology, and innovation; ability to thrive in a fast-paced, evolving environment.
  • Preferred Qualifications

  • Proficiency with WordPress development (themes, plugins, troubleshooting, development, maintenance, performance optimization) and website analytics.
  • Experience with Cloudflare (DNS, caching, SSL, firewall management).
  • Experience in AI, deep tech, SaaS, or developer-focused products.
  • Bachelor's degree in Computer Science, Engineering, or related field
  • Global marketing experience or comfort working with distributed teams.
  • Experience in early-stage companies is a big plusfamiliarity with startup resource constraints and ability to make a big impact with lean budgets.
  • Ability to thrive in fast-paced, dynamic environments and drive initiatives from concept to execution.
  • $150,000 - $260,000 a year

    Join us as we embark on this journey to redefine the future of biology and medicine. We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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