Home Care Community Liaison & Referral Marketer

Position : Home Care Community Liaison & Referral Marketer

We are seeking an experienced healthcare business development professional to join our fast-growing home care agency in Broward County. The ideal candidate has a proven track record of building referral relationships with hospitals, senior communities, doctors’ offices, and rehab centers—and thrives on in-person networking and client outreach. This role is focused on generating qualified leads through community outreach , provider partnerships , and client engagement.

Why You’ll Love This Role

Fast‑Growing, Mission‑Driven Team

Be part of a company that’s expanding rapidly across Broward County—and help shape our brand identity from the ground up.

High‑Impact Work

You’ll be the face of our agency, forging partnerships, generating new business, and ensuring our clients receive the highest quality of care.

Competitive, Performance‑Driven Compensation

Base salary + commission : Earn a solid base plus uncapped commissions on every new referral and contract.

Quarterly bonuses : Hit your sales targets? Enjoy meaningful bonus payouts.

Fast‑track incentives : Top performers can unlock accelerated bonus tiers and special “President’s Club” rewards.

Professional Growth & Benefits

Paid training and continuing‑education stipends in health‑care marketing

Health, dental & vision insurance

401(k) with employer match

PTO

Company‑paid mileage reimbursement or transportation allowance

What the Community Liaison & Referral Marketer will Do

Community Sales & Promotion

Sell and promote our home‑care services in the community.

Pre‑plan weekly sales activities and build sales according to territory goals.

Deep Service Expertise

Master every service line, fee structure, and client segment.

Propose tailored services and negotiate contractual agreements with clients.

Client Engagement & Quality Assurance

Perform customer assessments and supervisory visits to ensure 5‑star care delivery.

Follow up with existing clients on service satisfaction.

Lead Management & Coordination

Answer inquiries, monitor all leads, and ensure timely follow‑up with the office team.

Maintain written documentation of every sales and client‑interaction activity.

Competitive Intelligence & Strategy

Communicate market and competitive insights to agency staff.

Maintain an up‑to‑date competitive file of charge / pay rates and industry trends.

Marketing & Brand Building

Create and develop promotional materials, social‑media content, and community presentations.

Represent the agency at community functions, professional organizations, and health‑fair events.

Collaboration & Growth Planning

Coordinate all sales activity with office staff for seamless onboarding and service delivery.

Provide the Administrator / Owner with data‑driven ideas on new service opportunities and sales potential.

Participate in setting—and achieving—annual sales and marketing goals.

Operational Excellence

Maximize efficiency and cost‑effectiveness in daily activities.

Protect all company records and property.

Participate in after‑hours on‑call duties and help with office activities as needed.

Engage in ongoing educational opportunities to deepen your healthcare knowledge.

What We’re Looking For

5 + year of sales and marketing experience (health‑care background requested)

Self‑motivated, creative thinker with a “people first” disposition

Excellent verbal and written communication skills; strong problem‑solving ability

Valid driver’s license & reliable transportation (mileage reimbursed)

Fluency in English; bilingual a plus

Ready to Make a Difference?

If you’re passionate about marketing, sales, and building meaningful community relationships—and you want to grow with a leading home‑care agency—let’s talk!

Apply Today!

Join us—and help families live their best lives at home. We can’t wait to see what you’ll achieve!