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Demand Generation Manager

Demand Generation Manager

VirtualVocationsSouth Bend, Indiana, United States
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A company is looking for a Demand Generation Manager to create, execute, and optimize demand generation strategies.

Key Responsibilities

Build, launch, and optimize integrated multi-channel campaigns to generate qualified leads

Monitor, analyze, and report on demand generation performance to improve future efforts

Develop and execute a targeted Account-Based Marketing (ABM) strategy for high-value accounts

Required Qualifications

Bachelor's degree in Marketing, Business, or a related field

5+ years of B2B experience in demand generation, including events and digital marketing

Experience with marketing automation platforms such as Hubspot and Salesforce

Proven track record of managing vendor relationships and driving ROI

Hands-on experience with AI tools for marketing is a plus

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Demand Generation Manager • South Bend, Indiana, United States

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