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Growth Marketing Lead

Growth Marketing Lead

VirtualVocationsPasadena, Texas, United States
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A company is looking for a Growth Marketing Manager to own demand generation from the ground up.

Key Responsibilities

Build and manage demand generation programs across various channels to drive qualified pipeline

Design and execute account-based marketing campaigns to engage target accounts

Track and optimize full-funnel performance, running continuous experiments to improve results

Required Qualifications

B2B growth marketing experience at enterprise SaaS or AI startups

Proven paid marketing expertise managing budgets across LinkedIn, Google Ads, and B2B channels

Track record driving demand in B2B in a fully sales-led motion

Strong analytical skills for optimizing customer acquisition cost (CAC) and return on investment (ROI)

Experience or willingness to learn account-based marketing strategies and systems

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Growth Marketing Lead • Pasadena, Texas, United States

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