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Head of Integrated Campaigns

Head of Integrated Campaigns

VirtualVocationsDes Moines, Iowa, United States
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A company is looking for a Head of Integrated Campaigns and ABM.

Key Responsibilities

Partner with senior revenue and marketing leadership to create actionable campaign and ABM plans

Build, lead, and mentor an integrated campaigns and ABM team

Establish and manage campaign and ABM budgets in collaboration with Finance

Required Qualifications

12+ years of experience in B2B marketing, integrated campaigns, and ABM

Proven ability to translate strategic business goals into executable marketing programs

Strong understanding of B2B demand generation and ABM frameworks

Experience partnering with Sales, Product Marketing, CS, and Revenue Operations

Demonstrated success managing budgets and optimizing across channels

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Integrated Campaign • Des Moines, Iowa, United States

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