Social Media Coordinator

Job Title : Social Media Coordinator

Location : Manhattan Beach, CA

Reports to : Marketing Director

Welcome to the world of Sanuk! We're an unconventional footwear brand on a mission to be the outfitter for the journey to your happy place. Since 1997, we've been making people smile (and pass it on_ with footwear that's comfy, playful, and just a little unexpected. Around here, fun comes first—and smiles are wider, every step of the way!

Now we're looking for a Social Media Coordinator who's ready to help us bring that spirit to life online. Someone who's equal parts trend-spotter, content creator, and community builder—ready to roll up their sleeves and get scrappy to make Sanuk stand out in the feed

Our VISION : To inspire fun seekers to spread smiles far and wide.

Our MISSION : To create darn comfy products, reach new consumers, protect the planet, cultivate community, and be the party for your feet.

If you're passionate about social media, love experimenting with new ideas, and can help us share the Sanuk vibe across platforms, this role is for you!

POSITION OVERVIEW

We're looking for a creative, scrappy, and hands-on Social Media Coordinator to bring our brand to life across digital channels. This isn't a "sit back and schedule" kind of role—this is an opportunity to roll up your sleeves, brainstorm, film, edit, and publish content that feels fresh, authentic, and on-brand every single day.

The right candidate is obsessed with social media culture, loves testing new trends, and knows how to turn everyday moments into scroll-stopping content. If you're a self-starter who thrives in a fast-paced, collaborative environment and wants to grow within a dynamic marketing team, we want to meet you!

WHAT YOU'LL DO :

• Content Creation & Publishing
• Concept, capture, edit, and publish daily content across Instagram, TikTok, Facebook, and Pinterest
• Jump in on trending formats, memes, and cultural moments to keep our feeds fresh and relevant
• Partner with the creative team for larger-scale campaigns while also being scrappy enough to shoot and edit on the fly (think : iPhone in one hand, Canva / Adobe in the other)
• Community Management
• Live in the comments and DMs—respond quickly and with personality that reflects our brand voice
• Spark conversation and engage with followers, creators, and fans to build community and brand love
• Support influencer partnerships and amplify user-generated content
• Analytics & Trends :
• Track performance metrics (engagement, reach, growth) and share actionable insights bi-weekly
• Keep a pulse on competitor activity and industry trends, recommending creative pivots when needed
• Experiment and optimize based on what's working (and what's not)
• Campaign & Team Support
• Assist in planning and executing brand campaigns, product launches, contests, and collaborations
• Help manage paid social campaigns alongside the broader marketing team
• Maintain and update the content calendar so nothing slips through the cracks
• Support the Marketing Manager and Digital Marketing Director on a day-to-day basis

WHAT WE'RE LOOKING FOR :

WHAT WE OFFER :

This role is perfect for someone who thrives in a startup-like, all-hands-on-deck environment where creativity meets hustle. If you're excited to make an impact and create content that people actually want to engage with, let's talk!