Overview
Visual Merchandising Manager – San Mateo, CA (hybrid) or remote West Coast considered
PlayStation is seeking a dynamic Visual Merchandising Manager to lead the strategy, design, and execution of immersive, cutting-edge retail experiences across major big box retail partners in North America. This role centers on bringing our brand and product stories to life through innovative in-store display technologies that educate, engage, and inspire consumers. The ideal candidate will have a strong background in consumer electronics, a passion for tech-forward solutions, and the ability to manage large-scale projects from concept through deployment.
Responsibilities
Lead the design, development, and roll-out of physical retail displays, fixtures, and environments for major North American retailers with a specialty in big box stores.
Create tailored yet scalable merchandising displays for both new and existing product lines, ensuring alignment with brand identity and product positioning.Partner closely with the sales team and retail account teams to understand the scope and parameters around display needs.Develop experiential retail solutions that incorporate digital content, interactive demos, and self-guided or staff-assisted product exploration.Design displays to align with sales goals and optimal product placement to drive consumer engagement and sales.Ensure every visual detail aligns with the brand and creates a seamless shopping experience for the customer.Technology & InnovationStay ahead of trends in display technology and retail innovation to ensure in-store experiences are cutting-edge and drive sales.
Partner with product marketing and retail tech teams to integrate emerging tech into displays.Prototype and test new display concepts that support future product roadmaps.Cross-Functional LeadershipCollaborate with internal teams and external agencies / vendors to deliver high-quality solutions on time and within budget.
Translate business and sales strategies into engaging merchandising executions that meet both brand and retail partner requirements.Provide strategic input during retailer meetings and help guide big box retail strategy through strong industry knowledge and a consumer-first mindset.Project & Budget ManagementManage end-to-end project timelines, RFQs / RFPs, production, installation, and refresh cycles.
Oversee display budgets, ensuring fiscal responsibility and value optimization.Establish and maintain efficient processes for global / local team collaboration, vendor communication, and executional consistency.Prioritize a variety of projects simultaneously with tight deadlines to meet retailer reset dates.Qualifications
7+ years of experience in visual merchandising, retail display development, or experiential retail marketing, preferably in the consumer electronics or tech sector.Proven success delivering interactive merchandising display programs in big box retail environments.Strong portfolio demonstrating creative and strategic display execution, including interactive or technology-enabled retail experiences.Solid understanding of shopper behavior and how to translate it into impactful physical design.Excellent project management skills, including experience managing vendors and working cross-functionally with multiple teams inside and outside the organization.Ability to balance brand vision and sales goals with retail requirements, security protocols, and technical constraints.Working knowledge of materials, manufacturing processes, and display security solutions.Proficiency in digital tools for creating virtual merchandising designs, concepts, and layouts.Exceptional communication and presentation skills.Advanced knowledge of products, including Microsoft Teams, PowerPoint, Excel, Outlook, Adobe Photoshop, and InDesign.Knowledge of 3D rendering, prototyping, or animation software (e.g., Cinema 4D, Unreal Engine) is a plus.Experience solving visual needs for unique store conditions while meeting deadlines and objectives.Experience with different design platforms is a must.Bachelor’s degree in Graphic Design, Marketing, Business, or related field.Additional Information
PlayStation offers a global hybrid office / remote working model — Flex Modes — combining the flexibility of remote work with in-person collaboration when required.
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At SIE, base pay ranges are set with consideration of market benchmarks and location. The base pay range may vary with the hybrid policy and individual factors such as knowledge, skills, experience, and location. This role is eligible for a comprehensive benefits package, including medical, dental, vision, 401(k) with matching, paid time off, wellness program, and employee discounts for Sony products. A bonus package may be available. Details are provided during the interview process.
Estimated base pay range : $104,500 — $156,700 USD.
Equal Opportunity Statement : Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race, religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy or parental status, trade union membership or membership in any other legally protected category. We strive to create an inclusive environment and encourage everyone to respond. PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.
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