Affiliate & Ambassador Growth Manager

Location : Fully Remote

Reports To : Performance Marketing Manager

Job Overview :

Are you passionate about affiliate marketing, influencer partnerships, and community growth? Do you thrive on building relationships, analyzing performance, and creating campaigns that drive real results?

We’re looking for an Affiliate & Ambassador Growth Manager to own and grow our affiliate programs, creator partnerships, and brand ambassador community. In this role, you’ll develop strategies that increase sales, conversions, and new customer acquisition while fostering long-term connections with affiliates, ambassadors, and creators who love our brand. If you’re data-driven, relationship-focused, and excited about connecting authentically with the crafting, DIY, and maker community, we’d love to meet you.

Key Responsibilities :

Affiliate Program Management & Growth

• Oversee and optimize affiliate programs across partner networks to drive performance and maximize ROI.
• Recruit, onboard, and nurture relationships with new and existing affiliates, ensuring alignment with business goals.
• Develop and execute strategies to increase sales, conversions, and new customer acquisition.
• Monitor affiliate performance, identifying opportunities to improve efficiency and scale results.
• Design and implement commission structures, promotional campaigns, and incentive programs to boost engagement.
• Provide affiliates with up-to-date marketing assets, product info, and performance best practices.
• Analyze key metrics (sales, conversion rate, CPA, ROAS) and deliver regular performance reports and insights.
• Explore new networks, technologies, influencers, and content partners to expand reach.
• Collaborate with Paid Media, CRM, and Digital Marketing teams to integrate affiliate initiatives into broader campaigns.

Ambassador Program Management & Growth

What Success Looks Like

About Us

Local Crafts , (formerly Premier Needle Arts (PNA)), manages a variety of well-known brands, including Jimmy Beans Wool, Madeline Tosh, DellaQ, Connecting Threads, Knit Picks, Superior Threads, Crochet.com and Berroco. Our hands-on approach helps us provide fabrics, threads, yarns, and tools that meet our customers' preferences while maintaining exceptional quality.

Available through dedicated consumer websites, Amazon, wholesale distributors, local retail partners, and consumer shows, our products are loved by craft enthusiasts at every level. We help our customers love what they make!

As an equal opportunity employer, Local Crafts is committed to creating and maintaining a supportive and inclusive work environment. We empower each team member to reach their full potential and foster an atmosphere that inspires creativity among our customers.

Our Commitment to Inclusion

We believe crafting is for everyone and so is working here. Creativity thrives when different voices, perspectives, and experiences come together. We welcome team members of all races, ethnicities, ages, religions, identities, orientations, abilities, and backgrounds.

If you’re excited about this role but don’t meet every single requirement, we encourage you to apply anyway. We know the best teams are built by people who bring curiosity, a willingness to learn, and a love for what they do.

Requirements

Required Skills & Experience :

Preferred Expertise

Benefits

Our compensation package is designed to match industry standards and account for factors like your geographical location as well as the experience and the skills you bring.

The starting pay range for this position is : $70,000-$80,000 per year.

Benefits

We offer a generous benefits package, including :