Talent.com
Digital Marketing Manager

Digital Marketing Manager

Qualified StaffingFlint, MI, US
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Digital Marketing Manager

The Digital Marketing Manager will develop and implement online marketing programs and strategies to increase sales and revenue for the company.

Duties / Responsibilities :

  • Develops and maintains positive business relationships with staff.
  • Consults with staff to understand goals and scope of the desired marketing program.
  • Analyzes existing website traffic and internet activity related to the company and products.
  • Develops innovative strategies to attract customers to the companys brand through various web-based marketing programs and search engine optimization (SEO) techniques.
  • Identifies appropriate social media platforms and other web-based tools to use in the promotion of each product or service.
  • Oversees the implementation of online marketing plans; compiles and analyzes data to measure the effectiveness of such plans.
  • Reports campaign results to management, addressing any questions or concerns.
  • Identifies and recommends improvements and modifications to existing programs and additional or new marketing strategies and opportunities.
  • Ensures projects are completed on time and on budget.
  • Collaborates with and coordinates communication among information technology, sales, research, and other departments to complete projects.
  • Maintains current knowledge of online marketing opportunities and trends, web analytics, and SEO techniques.
  • Assists with development of the organizations website to ensure its efficiency and efficacy.
  • Performs other related duties as assigned.

Required Skills / Abilities :

  • Thorough understanding of internet marketing and general marketing strategies.
  • Excellent verbal and written communication skills.
  • Excellent interpersonal and managerial skills.
  • Strong organizational skills with superior attention to detail.
  • Ability to conduct and correctly interpret research and web analytics.
  • Ability to implement marketing plans.
  • Ability to multitask and meet deadlines.
  • Proficient with Microsoft Office Suite or related software.
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    Digital Marketing Manager • Flint, MI, US