Lead, Strategy Advancement Customer Lifecycle Marketing

Become a part of our caring community and help us put health first

The Lead position is responsible for helping to improve the prioritization, efficiency, and impact of member-facing communications across marketing, operational, and regulatory communications as part of the Consumer Insights and Analytics organization at Humana. This role will report to the Associate Vice President, Customer Engagement Analysis.

This individual will have an immediate impact on driving efficiency and effectiveness across the delivery of >

1B annual discretionary, operational, and regulatory communications to Humana’s customers, members, and patients. This role will drive adoption of analytical insights, help establish customer and business impact-focused prioritization, and identify new opportunities to improve member and business outcomes; all while minimizing member friction.

The successful candidate will have ability to influence key stakeholders, as this person must be comfortable working cross-functionally and collaboratively across Marketing, Enterprise Growth, MarketPoint, Insurance, CenterWell, Digital, IT, Corporate Communications, Risk, Compliance, Legal, and Operations, among other lines of business.

Key Responsibilities

Assess business case of new campaigns and strategies

Deaverage data to identify segments of opportunity

Work closely with teams of data scientists to monitor test vs. control performance of campaigns

Respectfully challenge campaigns / strategies that do not have sufficient business or customer value

Develop recommendations about which campaigns to scale up or wind down

Identify bigger picture insights / thematic opportunities based on observing performance across portfolio of campaigns

Present analysis and recommendations to senior audiences

Use your skills to make an impact

Required Qualifications

5+ years of experience in marketing or business analytics

Strategic & analytic orientation : A proven track record of decision making and problem solving based on analytics.

Conceptual thinking skills must be complemented by rigorous analytic marketing skills

Strong executive communication skills : Impeccable written and oral communication credentials, coupled with strategic influencing skills and the ability to drive agreement through intellect, interpersonal and negotiation skills

Demonstrated success translating insight into business and customer impact

Strong financial and business acumen

High self-initiative, commitment and follow through. Successful track record of thriving in a fast paced, entrepreneurial and dynamic environment

Strong team player, able to build and leverage relationships across the organization

Preferred Qualifications

2+ years of Consulting experience

Bachelor’s degree in business or a related discipline

Experience as an analyst / data science consultant in a Fortune 100 company

Travel : While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

40

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.

$115,200 - $158,400 per year

This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and / or individual performance.

Description of Benefits

Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. Among our benefits, Humana provides medical, dental and vision benefits, 401(k) retirement savings plan, time off (including paid time off, company and personal holidays, volunteer time off, paid parental and caregiver leave), short-term and long-term disability, life insurance and many other opportunities.

Application Deadline : 10-22-2025

About us

Humana Inc. (NYSE : HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. These efforts are leading to a better quality of life for people with Medicare, Medicaid, families, individuals, military service personnel, and communities at large.

Equal Opportunity Employer

It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.

Humana complies with all applicable federal civil rights laws and does not discriminate on the basis of race, color, national origin, age, disability, sex, sexual orientation, gender identity or religion. We also provide free language interpreter services. See our https : / / www.humana.com / legal / accessibility-resources?source=Humana_Website.

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