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Consultant, Marketing Insights & Technology II
Consultant, Marketing Insights & Technology IICity National Bank • Los Angeles, CA, US
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Consultant, Marketing Insights & Technology II

Consultant, Marketing Insights & Technology II

City National Bank • Los Angeles, CA, US
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Overview

Consultant, Marketing Insights & Technology II at City National Bank. Get AI-powered advice on this job and more exclusive features. The opportunity involves creating and maintaining an infrastructure for delivering critical decision support services across one or more disciplines, in a timely, accessible, and cost-effective manner. The role includes managing marketing research programs focused on consumer insights that drive client experience, employee experience, and communications.

Base pay range

$46.94 / hr - $46.94 / hr

The Opportunity

The Consultant, Marketing Insights & Technology II is responsible for creating and maintaining an infrastructure capable of delivering critical decision support services regarding one or more disciplines to stakeholders throughout the firm in a timely, accessible, and cost-effective manner. Manage marketing research programs, which are focused on creating consumer insights that drive the client experience, employee experience and communication efforts. Conducting custom research that ensures the organization is satisfying client and business stakeholder needs.

The Responsibilities

  • Proactively identifies business opportunities and problems that can be beneficially addressed via primary and / or secondary research
  • Opens and maintains lines of communication with relevant stakeholders to ensure accuracy of project scope, sets appropriate expectations, and ensures coordination of efforts across the business
  • Develops project plan documents, monitors and communicates progress to stakeholders
  • Creates and reviews research output components holistically, including dashboards and reports, in relationship to business objectives, and adjust or reiterate research steps as appropriate
  • Summarizes and presents research findings to stakeholders, with an emphasis on goal-setting and the identification of actionable items
  • Serves as a subject expert on pertinent data available
  • Keeps abreast of best practices within both the financial services and research disciplines, and analytical techniques
  • Performs other duties and responsibilities as assigned

The Qualifications

  • 3-6 Years Experience
  • Bachelor's Degree in Business, Marketing, Communications or related field with a minimum of five (5) years of research / analytics management experience and preferably financial services experience
  • Knowledge Of

  • Marketing and business issues in general, sufficient to fully understand any stakeholder's problem or opportunity
  • Databases and analytical tools (e.g. SAS, SQL, MS Access, statistical packages, geospatial tools, and relational databases)
  • CX / Survey-related platforms including Qualtrics
  • Analytical and problem-solving techniques
  • Issues relating to and the proper execution / interpretation of surveys and survey data
  • Skill In

  • Organizational, planning and time management skills, as well as a "roll up the sleeves" mentality – sufficient to independently manage multiple projects from start to completion
  • Excellent written and oral communication skills, as well as strong interpersonal skills
  • Proven strong negotiation, conflict resolution and relationship management skills
  • Ability To

  • Interact with management at all levels
  • Participate in cross-functional work groups, utilizing management competencies and leadership skills
  • Work with a wide range of constituencies in a decision-making framework
  • Be a creative thinker and have an entrepreneurial mindset
  • Work in a dynamic, growing environment
  • Work independently of day-to-day oversight
  • Benefits

  • Medical, Dental, Vision, 401K
  • J-18808-Ljbffr

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