Senior Product Manager, Apple TV App Experimentation
Culver City, California, United States
Software and Services
Summary
At Apple, we don’t just create products. We create products, services, and experiences that redefine what customers expect and revolutionize entire industries. Join the team that dreams up what’s next.
Apple is seeking a Senior Product Manager to lead strategy and expand capabilities for experimentation within the Apple TV app. As part of the content discovery team, you will define a product vision and roadmap to improve product learning velocity, and elevate the customer experience across our global TV ecosystem. You will collaborate with other product managers and colleagues across data science, editorial, studio, business, and engineering teams to drive measurable outcomes.
Responsibilities
- Lead the expansion of experimentation across the Apple TV app — from scalable testing frameworks to tooling to intake and prioritization processes
- Define a roadmap of capabilities to expand the velocity, coverage, and sophistication of experimentation, partnering with engineering and data science teams to deliver it
- Collaborate with cross-functional stakeholders to support use cases across the customer journey (from acquisition to retention) and across verticals (TV Shows, Movies, Live Sports)
- Enable teams to test with confidence by educating them on best practices for test design, improving self-service tools and ensuring high-quality instrumentation
- Align teams around success metrics and drive decision-making around test results, ensuring experiments are appropriately powered and interpreted with rigor
- Monitor, apply and share evolving industry best practices to drive innovation and inspiration
- Champion a culture of experimentation within Apple Services; socialize outcomes and actions, including to leadership
- Manage projects or areas of the app related to personalization and / or content discovery that are adjacent to experimentation
Minimum Qualifications
8+ years of product management experience, with a focus on optimization through experimentationDeep familiarity with statistical testing concepts and best practices in test design and measurementExperience with experimentation platforms (eg. internal frameworks, Optimizely, Amplitude, or similar)Proven experience with data-informed product management and using A / B and multivariate testing for feature validationStrong analytical skills, with the ability to distill quantitative and qualitative insights into clear decisions and prioritiesExceptional verbal and written communication skills, with a focus on clarity, simplicity, and data storytellingAbility to independently create and deliver winning presentations and align cross-functional stakeholders to a shared visionExperience with the full product lifecycle, from vision and requirements to build, launch, analysis, iteration and sunsetWillingness to travel between Apple offices as neededPreferred Qualifications
Experience building consumer media products that blend the best of editorial and algorithmic curationAbility to thrive and drive decisions in a debate-focused environmentCapacity to do the right thing for customers while still meeting business objectivesKnowledge of the competitive set and curiosity around evolving consumer trendsAn appreciation for design and an understanding of how UI drives discoveryPrior work experience or strong interest in digital media, sports and / or entertainmentFamiliarity with user experiences across screens and device constraints, from TV to mobile to tabletExperience working on digital products with a global footprintApple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.
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