Social Media & Influencer Growth Manager Job at eMeals Inc in Birmingham

Role Summary

We're looking for a S ocial Media & Influencer Growth Manager who thrives where short-form video, AI-powered tools, and data-driven insights meet. In this role you will publish 3-5 engaging TikTok and Instagram Reels each day, guide and support 20-30 micro-creators each quarter, and dedicate one day a week to social DMs and email so our content answers real customer questions. Our culture values curiosity, respect, and continuous learning-everyone's ideas are welcome and heard.

Core Responsibilities

• Short-Form Content Engine (AI-Assisted) - Ideate, script, film, edit, and post 3-5 TikTok / IG Reels daily. Leverage Gen-AI tools (e.g., ChatGPT, Opus Clip, Adobe Firefly) to scale output efficiently while maintaining quality, and build a reusable template library for hooks, captions, and thumbnails.
• Influencer Program & AI Discovery - Identify, brief, and collaborate with 20-30 micro-creators each quarter through platforms like Modash AI and Insense. Automate agreements and performance tracking with Zapier / Make (or equivalent) feeding a shared Notion dashboard.
• Community Care - Own social DMs and email support one day per week. Surface FAQs with AI summarization and transform them into fresh content within 24 hours, maintaining an average first-response time under two hours.
• Growth Analytics & Experimentation - Build weekly dashboards (GA4, TikTok Analytics, Supermetrics) with GPT-based anomaly alerts. Run A / B tests on hooks, captions, and posting cadence; apply predictive models to prioritize experiments responsibly.
• Automation Champion - Design no-code workflows (e.g., Gumloop, Lindy, Make.com) that syndicate posts, tag influencer UGC, and organize creative assets-reducing repetitive manual tasks and empowering the team to focus on high-impact work.

Qualifications